Press release
Metro by T-Mobile Reinforces Wireless Value With “The Metro Drop” — A Streetwear Collab That Puts Savings Back in Style
New campaign turns Metro’s new lower-priced plans and 5-year price guarantee into limited-edition streetwear Kicking off with designs by Chicago artist Mía
About this update from T-mobile Us, Inc.
[{"type":"text","content":"\nNew campaign turns Metro’s new lower-priced plans and 5-year price guarantee into limited-edition streetwear\n\n\nKicking off with designs by Chicago artist Mía Lee, the limited-edition drop includes oversized tees, statement hats and socks — priced from just $12\n\n\n BELLEVUE, Wash.--(BUSINESS WIRE)--\nMetro by T‑Mobile (NASDAQ: TMUS) today launched The Metro Drop, a new series of limited‑edition merch releases that turn Metro’s lowered plan prices and its 5‑year price guarantee on talk, text and data into wearable art. The first release, “The Price Drop Drop,” created with renowned Chicago artist Mía Lee (collabs: Urban Outfitters, Nike, Chance the Rapper), is now live at themetrodrop.com with graphic tees, statement hats and socks.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250924198671/en/Metro by T-Mobile Reinforces Wireless Value With “The Metro Drop” — A Streetwear Collab That Puts Savings Back in Style\n“We lowered prices and locked them for five years because real savings matter — especially now,” said Karah Schmitz, Vice President of Prepaid. “The Metro Drop brings that promise to life in a way people can see and wear. It’s a bold, tangible reminder of the value Metro delivers every day. Mía’s art perfectly captures the spirit of our customers: creative, rooted in community and unapologetically original.”\n\n\nKnown for her expressive, character-driven style and community-rooted storytelling, Lee brings her South Side Chicago perspective to the collection and celebrates the hustle, heart and individuality that define the neighborhoods Metro serves.\n\n\n“Everything I create is about reflecting the world around me. This collection is inspired by the energy that raised me: the people, the colors, the spirit of Chicago’s South Side,” said Lee. “Partnering with Metro felt natural because they show up the same way I try to — with honesty, intention and a deep love for where we come from. This collab with Metro isn’t just about fashion. It’s about being seen, being heard and showing pride in where you’re from. I wanted every piece to feel like it could’ve come right off your block.”\n\n\nForget typical wireless moves. Metro’s out here dropping art, not just ads — straight from the blocks that built us. Every piece in The Metro Drop is limited in quantity...