Business
Notice of GM
Notice of GM.
About this update from System1 Group Plc
[{"type":"text","content":"\n \nRNS Number : 7382X BrainJuicer Group PLC 24 February 2017 \n\n \n \n \n \n\n\n\n\nPress Release \n\n\n24 February 2017\n\n\n\n\n \nBrainJuicer Group PLC (AIM: BJU)\n(\"BrainJuicer\" or \"the Company\")\n \nNotice of General Meeting\n \nBrainJuicer announces today that it is holding a General Meeting (\"GM\") on 22nd March 2017 at 2 p.m. to approve resolutions to change the Company's name and to put in place a new Long Term Incentive Plan (\"LTIP\") for its senior managers.\n \nName change\nShareholders are being asked to approve the Company's proposed change of name from BrainJuicer Group PLC to System1 Group PLC.\n \nOver the last 16 years BrainJuicer has built an international business by applying Behavioural Science to predicting profitable marketing. At the heart of Behavioural Science is the notion that people use instinct, intuition and emotion to make most decisions. This is known as, \"System 1\" thinking. Having adopted the System 1 approach to market research and successfully launched our System1 advertising agency (System1 Agency), we believe the Company's growth will be better served by adopting the System1 name across the group. Within the System1 Group, we will have System1 Agency to produce profitable marketing and System1 Research to predict it. As the 'System1' name becomes synonymous with 'profitable growth', the business will be well positioned to help clients move towards \"5-star marketing\" and the growth that comes with it.\n \nIf approved, the rebranding will be launched with effect from 1 April 2017, and the Company's AIM symbol will change from \"BJU\" to \"SYS1\".\n \nLong Term Incentive Plan \nWe are also seeking shareholder approval for a new LTIP to help retain and motivate up to seven senior executives as the Company begins its next chapter.\n \nThe new LTIP will run for a four-year period, commencing on 1 April 2017 with vesting dependent on achievement of stretching performance conditions. Maximum vesting requires gross profit in the Company's financial year ending 31 March 2021 of 2.85 times that in the year ending 31 March 2017 (30% p.a. compound growth). In addition, there are profit after tax and share price underpins (the profit after tax underpin being 20% p.a. compound growth at...