Business
Super League Joins Roblox Partner Program and Deepens its Immersive Solutions Advantage for Brands and IP Owners
Partnership amplifies Super League’s leading position in delivering impactful programs for brands on the global immersive platform SANTA MONICA, Calif., Aug.
About this update from Super League Enterprise, Inc.
[{"type":"text","content":"Partnership amplifies Super League’s leading position in delivering impactful programs for brands on the global immersive platform\nSANTA MONICA, Calif., Aug. 02, 2023 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLGG) a global leader in delivering immersive experiences across the world’s largest metaverse platforms, today proudly announced the company is joining the Roblox (NYSE: RBLX) Partner Program. An early mover in building and distributing creative and impactful programs for brands, in partnership with hundreds of top Roblox developers, Super League now elevates its offering to include the official Roblox advertising system with Immersive Ads. The added capabilities augment Super League’s powerful end-to-end, innovative solutions, enabling brands to reach the highly engaged audience on Roblox, a global immersive platform where over 66 million people connect and communicate daily. Super League was an early mover in the space, enabling extensive third-party distribution for brands on Roblox by providing hundreds of developers in the community with measurement, monetization, and optimization tools. Through the Roblox Partner Program, Super League is evolving its offering by repurposing its previous ad network to solely focus on Roblox’s Immersive Ads product to enable brands to reach audiences at scale. Super League will be integrating Roblox’s Immersive Ads into its growing suite of cross-platform offerings and capabilities inclusive of experience creation, promotion, distribution, and monetization: Highly immersive ad formats for the official Roblox advertising systemBespoke brand integrations into popular experiencesProprietary Pop-Up Shops, interactive characters, and integrated content productsFirst-to-market home grown solution to turn digital in-experience codes into real-world physical redemptionsRobust influencer marketing programsIn-experience brand lift studiesExpert video content creation for Tik Tok, YouTube, and moreMetaverse strategy & innovation consulting “Super League is one of the longest standing experts in the Roblox ecosystem for brands. We strongly believe that no other company in this industry has our level of in-house expertise, developer relationships and proprietary tools. This partnership gives us a huge advantage in being able to help the biggest brands in the world win on a world’s leading immersiv...