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Super League and Common Sense Networks Join Forces To Launch Global Initiative For Safe, Age-Appropriate Advertising And Immersive Content for Marketers Looking To Reach Youth Audiences
SANTA MONICA, Calif., March 26, 2024 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLE), a leading creator and distributor of content experiences and media
About this update from Super League Enterprise, Inc.
[{"type":"text","content":"SANTA MONICA, Calif., March 26, 2024 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLE), a leading creator and distributor of content experiences and media solutions on the world’s biggest immersive platforms, and Common Sense Networks, the award winning, singular leader in age appropriate content moderation standards and owner of Sensical, the groundbreaking streaming and FAST channel service for kids 2-12, announced today a new initiative that enables brands to connect with young audiences on a global scale in safe and suitable ways across major gaming and video platforms, including Roblox, Fortnite Creative, Minecraft, YouTube, TikTok, and beyond. With Generation Alpha and Gen Z as or more engaged with playing and viewing video game content than any other leisure time activity, and 90+% of each demographic being game enthusiasts (Newzoo Global Gamer Study), the coming together of these two industry superpowers offers unmatched access through child-safe solutions to young audiences where they are most passionately engaged. “Connecting and communicating with young consumers in a safe, appropriate, and compliant manner is essential for Super League’s partners, and there is no better standard bearer in child-appropriate contextual content advertising than Common Sense Networks,” said Matt Edelman, President and Chief Commercial Officer of Super League. “With Super League’s ability to create and distribute custom and scalable content experiences across the largest developer networks in Roblox and Fortnite Creative, and Common Sense Network’s video channels, applications, and proprietary child-safe data and distribution tools, we have the premier solution in the world, bar none.” A peerless leader in creating custom, scalable solutions across Roblox, Fortnite Creative, and Minecraft and a member of the official Roblox Partner Program, Super League continuously sets the standard for excellence in providing end-to-end solutions to global brands interested in Generation Z and emerging Generation Alpha consumers. With an exclusive suite of proprietary dynamic content products and measurement tools, alongside the ability to harness Roblox’s Immersive Ads, Super League sits at the forefront of the marketplace. The company has built the largest network of independent Roblox creators with reach to 140 million monthly active users, and recently...