Business
Sunniva Announces Changes to Senior Leadership Team for U.S. Operations
Sunniva Announces Changes to Senior Leadership Team for U.S. Operations.
About this update from Sunniva Inc
[{"type":"text","content":"\nCompany Appoints Kevin Wilkerson as President of Sun CA Holdings and Hires Mary Patton as Vice President of Marketing to Continue to Build Out Sunniva Branded Cannabis Products\n VANCOUVER, British Columbia, Jan. 31, 2019 (GLOBE NEWSWIRE) -- Sunniva Inc. (“Sunniva” or the “Company”) (CSE:SNN) (OTCQB:SNNVF), a North American provider of cannabis products and services, announces changes to its California leadership team for the growth of the Sunniva-branded product lines to be sold throughout 2019. Kevin Wilkerson has been promoted to President of Sun CA Holdings, from his former position as COO of Sun CA Holdings.  Additionally, Mary Patton officially joined the Sunniva team in December 2018 as Vice President of Marketing, after several years of consulting with the company. Mr. Wilkerson joined Sunniva management team as Chief Operating Officer, Sun CA Holdings following the Company’s acquisition of LTYR Logistics in December 2018, where he served as Chief Executive Officer. Mr. Wilkerson has been active in the cannabis space since 2014, providing operations, distribution, logistics and technology expertise to the industry. In his new role, he will be responsible for Sunniva’s California operations. Ms. Patton has been working with Sunniva on a consulting basis since 2015, assisting with strategic planning, regulatory compliance, licensing, product development and marketing.  Ms. Patton is a seasoned business executive and veteran cannabis activist with roles in award-winning marketing campaigns for tech leaders and high-profile entertainment industry positions, before settling full-time into the cannabis industry with a focus on policy reform, business development and marketing.  In her new role, she will be responsible for overseeing the Sunniva brand launch in California later this year. “Expansion into the U.S. market has always been the ultimate goal for Sunniva, and the timing couldn’t be better to make our entry, given the new rules and regulations that have come into place,” said Kevin Wilkerson, newly named President of Sun CA Holdings. “The U.S. market is poised for significant growth, specifically in California, where we are focused.  As we fully develop our operations in Cathedral City and roll out our product lines in the comi...