Sports
StubHub Named Official Direct Issuance Partner of World Sevens Football
NEW YORK, December 04, 2025--StubHub, the world’s leading marketplace for live event tickets, today announced a new partnership with World Sevens Football (W7F), designating StubHub as the Official Direct Issuance Partner of World Sevens Football.
About this update from Stubhub Holdings, Inc.
[{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":480,"height":314,"url":"https://media.zenfs.com/en/business-wire.com/0b5101b894d6c921f45cbfa2238c170a"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/UoVnZpBpWjuEv6kqTLNDvg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTYyODtjZj13ZWJw/https://media.zenfs.com/en/business-wire.com/0b5101b894d6c921f45cbfa2238c170a","width":480,"height":314}},"lazy":false},{"type":"text","content":"Elite Global Clubs, Electrifying Seven-a-Side Matches, and a $5 Million Prize Await at World Sevens Football’s Fort Lauderdale Showcase, December 5–7, 2025","length":155,"tagName":"p","attribs":{}},{"type":"text","content":"NEW YORK, December 04, 2025--(BUSINESS WIRE)--StubHub, the world’s leading marketplace for live event tickets, today announced a new partnership with World Sevens Football (W7F), designating StubHub as the Official Direct Issuance Partner of World Sevens Football.","length":264,"tagName":"p"},{"type":"text","content":"The partnership introduces StubHub’s Direct Issuance (DI) technology to W7F’s ticketing operations, enabling official primary ticket inventory for the 2025 World Sevens Football Championship to be distributed directly through StubHub’s global platform. The collaboration will provide fans with safe, seamless access to verified tickets for one of the most exciting and fast-growing formats in football.","length":402,"tagName":"p"},{"type":"text","content":"The StubHub platform will lead ticket distribution in North America, while its international platform, viagogo, will support global ticket availability, ensuring fans worldwide can access official W7F tickets in their local language and currency.","length":246,"tagName":"p"},{"type":"text","content":""World Sevens Football is an ambitious, forward-looking competition that represents the next evolution of the global game," said Mario Baudin, Head of Emerging Sports at StubHub. "Through this partnership, we’re making it easier than ever for fans everywhere to experience W7F, combining our Direct Issuance technology with viagogo’s international reach to expand access."","length":392,"tagName":"p"},{"type":"text","content":"The next World Sevens Football tournament will take place December 5–7, 2025, in Fort Lauderdale, featuring top ...