Business
Star Navigation Embarks on International Marketing Mission
Star Navigation Embarks on International Marketing Mission.
About this update from Star Navigation Systems Group Ltd.
[{"type":"text","content":"\n\n\n\n\nTORONTO, Feb. 7 /CNW/ - Star Navigation Systems Group Ltd. (\"Star\nNavigation\") (TSX.V - SNA and OTC Pink Sheets - SNAVF), is pleased to announce\nthat Star has embarked on a 14 day international marketing initiative\npresenting and demonstrating its flagship product, the In-flight Safety\nMonitoring System - ISMS(TM), to Airline Operators and Government officials in\nEurope, Eastern Europe, India, Pakistan, the Middle East, and Asia.\nAs a precursor to the Singapore show, Star Navigation's marketing teams\nwill be showcasing the ISMS(TM) to prospective customers world-wide\ndemonstrating how the ISMS(TM) leads to dramatically increased profitability\nand significantly enhanced passenger safety. During the mission, Star\nNavigation will also be meeting with key government and military decision\nmakers to demonstrate the product's capabilities in specialized regulatory and\nmilitary environments.\n\"Like the Dubai air show, the Singapore air show being held from\nFebruary 21st to the 26th is one of the most prestigious aviation events in\nthe world. In Singapore, Star's ISMS(TM) patented technology will be presented\nto airline, government, and military representatives from over 47 countries.\nThis 14 day marketing mission gives us a head start in what should be a very\nbusy time for us.\" Reports Viraf Kapadia Chairman and CEO.\nStar Navigation is currently in discussions with airlines operators\nworldwide for the sale and installation of its ISMS (TM) product.\n\nMore about the ISMS(TM) patented technology...\n\nThe ISMS(TM) product features in-flight data-analysis, and monitoring\nwith a real-time connection between aircraft and ground. Unlike a Black Box,\nthis technology is proactive and monitors an aircrafts' systems as the\naircraft flies.\nThe ISMS(TM) picks up data from various data-buses (data points within\nthe aircraft) analyzes the data, checks for exceedences from the manufacturer\npreset norms (and when required the Aircraft operators preset norms) and\nconstantly trend monitors the information comparing it against the norm or\nlaid levels.\nAll the data is processed into English readable information, transmitted\nvia Satcom and Data Radio to Star's ground station and sends an alert if a\nproblem is anticipated or an incident has occurred. This enables the airlines\npersonnel to monitor the aircraft via...