Business
SPYR Updates Shareholders on Plans and Objectives for 2017
SPYR Updates Shareholders on Plans and Objectives for 2017.
About this update from Spyr, Inc.
[{"type":"text","content":"\n\n\n\nSPYR Updates Shareholders on Plans and Objectives for 2017\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n\n\n\n\n\n\nSPYR Updates Shareholders on Plans and Objectives for 2017\nPR Newswire\nDENVER, Feb. 2, 2017\n\n\n\nDENVER, Feb. 2, 2017 /PRNewswire/ -- SPYR, INC. (OTCQB: SPYR), a holding company with wholly owned subsidiaries in both the mobile game & app development and publishing industry, and in the restaurant industry, today provides its shareholders with an update on its plans and objectives for the year 2017.\n\nSPYR's overarching goal for 2017 and beyond is to become a premier, diversified mobile games publisher, deriving revenue from games in various genres and appealing to multiple demographics.   \n\nPocket Starships\n\nSPYR's main focus in 2016 was on Pocket Starships, its flagship real-time, cross-platform space-themed MMO (Massively Multiplayer Online) game.  In September of 2016, SPYR successfully launched the Hivespawn expansion to Pocket Starships and since that time the developer of Pocket Starships has continued to release additional content within the game.  Since the release of the Hivespawn expansion, SPYR and the developer have been engaged in targeted user acquisition combined with the analysis of user data and the continued game development in response to that data.  The goal of the analysis and development is to optimize user retention and monetization, after which a strategic long-term user acquisition campaign will begin and revenues should increase significantly.\n\nInternet Portals\n\nPocket Starships is currently available to play on the web on numerous portals around the world.  SPYR is always looking to make Pocket Starships available on additional web portals.  Agreements with web portals do not involve any cash outlay from SPYR, as the portal operators receive a share of the revenue generated by the game on their portal.  The unique ability to make the game available on all of these portals, as well as on mobile devices is only possible because of the cross-platform aspect of Pocket Starsh...