Business
PARIS BAGUETTE PARTNERS WITH MAJOR LEAGUE SOCCER CLUB LAFC
Starting in 2026, fans of Paris Baguette and Los Angeles Football Club (LAFC) will be able to find products inspired by the "Heung-Bu Duo" (Son Heung-Min and Denis Bouanga) at Paris Baguette.
About this update from Samlip
[{"type":"text","content":"Korea-Based Food Producer to Launch 'Heung-Bu Duo' Bread Celebrating Famous LAFC Duo Son Heung-Min and Denis Bouanga; Partnership to Include Domestic Product and Merchandise launches, Plus U.S.-Focused Marketing Campaigns","length":230,"tagName":"p","attribs":{}},{"type":"text","content":"LOS ANGELES and SEOUL, South Korea, Dec. 31, 2025 /PRNewswire/ -- Starting in 2026, fans of Paris Baguette and Los Angeles Football Club (LAFC) will be able to find products inspired by the "Heung-Bu Duo" (Son Heung-Min and Denis Bouanga) at Paris Baguette.","length":267,"tagName":"p"},{"type":"image","alt":"Paris Baguette and Los Angeles Football Club hold an official partnership ceremony at BMO Stadium in Los Angeles, California. From left: Yeon Jeong Kim, CMO, Paris Baguette HQ; Jin Soo Hur, Vice Chairman, Paris Baguette; Larry Freedman, Co-President, LAFC; and Cathy Chavenet, CMO, Paris Baguette U.S.","displaySize":"","headline":null,"caption":"Paris Baguette and Los Angeles Football Club hold an official partnership ceremony at BMO Stadium in Los Angeles, California. From left: Yeon Jeong Kim, CMO, Paris Baguette HQ; Jin Soo Hur, Vice Chairman, Paris Baguette; Larry Freedman, Co-President, LAFC; and Cathy Chavenet, CMO, Paris Baguette U.S.","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":320,"url":"https://media.zenfs.com/en/prnewswire.com/a12dc022699672d6906ecbb6aa5bd8dd"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/6GDe7x5VcFKV1RgxWiNxVg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTU2NDtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/a12dc022699672d6906ecbb6aa5bd8dd","width":400,"height":320}},"href":"https://mma.prnewswire.com/media/2851997/image1.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Paris Baguette's partnership with LAFC of Major League Soccer (MLS) marks the first such partnership by a company in Korea's food and foodservice sector with a U.S.-based sports team. The partnership is Paris Baguette's third global sports collaboration, following partnerships with Paris Saint-Germain (PSG) in 2023-2024 and Tottenham Hotspur of the English Premier League in 2025.","length":399,"tagName":"p"},{"type":"text","content":"Through this partnership, Paris Baguette will roll out LAFC-themed bakery products and merchandise starting in 2026, alo...