PR Newswire
MIAMI, Aug. 7, 2018
MIAMI, Aug. 7, 2018 /PRNewswire/ -- Spanish Broadcasting System, Inc., (SBS) (OTCQB: SBSAA), today announced a strong ratings performance for its radio stations in leading markets across the country. SBS's radio stations ranked No. 1 or No. 2 in four top markets, regardless of language among Adults 18-34, 18-49, 25-54, 35-64, including Los Angeles, New York, Miami and Puerto Rico. Additionally, Spanish Broadcasting System closed July with WSKQ-FM Mega 97.9FM ranked number one Spanish-Language radio station and the most listened to Spanish-Language station in the nation regardless of language, beating all stations in New York.

7 stations ranked #1and #2 in Total Week versus the Spanish-language competition in their respective markets among Adults 18-34, 18-49, 25-54, 35-64: Los Angeles' KXOL, KLAX, New York's WSKQ, Miami's WCMQ, WXDJ, Puerto Rico's WODA, WNOD, WMEG, WEGM.
AIRE Radio Networks, the largest minority certified Spanish Language radio network in the country and the official radio network of Spanish Broadcasting System, announced its competitive ratings across critical dayparts that effectively reach U.S. Hispanic consumers.
Currently, AIRE outperforms all other major Spanish Language networks by double-digit percentages across morning, mid-day and afternoon drives. AIRE covers over 94% of the U.S. Hispanic audience with over 235 affiliates; providing advertisers the unique opportunity to tailor the reach and frequency of their messaging through its portfolio of various networks.
"Across the country our radio teams continue to deliver for our audiences and partners, both on and off the air," said Albert Rodriguez COO of Spanish Broadcasting System. "These ratings reflect our commitment to continue to deliver the content our audiences seek in a medium that continues to drive engagement across platforms."
"Coast to coast, our content teams understand radio and are dedicated to serving our listeners like no one else," said Jesus Salas, EVP of Programming and Multiplatform Coordinator SBS. "From Regional Mexican, Urban, Top 40, Pop and every format in between, our team works hard to deliver the best-in-class programming our audiences want."
This historic achievement highlights the sustained dominance that broadcast radio continues to have in the daily lives of today's Hispanic consumers. The result also reinforces Nielsen's findings that terrestrial broadcast radio reaches 97% of the national Hispanic population each week.
Listeners all over the globe can live stream SBS's radio stations via the LaMusica App, available as a free download at the Apple App store and at Google's Play store. For more information please visit: https://app.lamusica.com/
Spanish Broadcasting System continues to hold the national leadership positions in the following format genres: #1 Tropical, #1 Latin Urban, as well as the #1 Spanish-Language station overall (Mega 97.9FM) with the most listeners in the nation.
Source: Nielsen Audio PPM April-May-June, July 2018, Persons 18-34, 18-49, 25-54, 35-64, Mon-Sun 6A-Mid
Source: Nielsen Audio DMA Fall 2017 – HA 19-49 Mon-Fri 6-12mid.
About Spanish Broadcasting System and AIRE Radio Networks
Spanish Broadcasting System, Inc. is a leading Hispanic media company that owns and operates 17 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Spanish Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Latin Rhythmic format genres. SBS also operates AIRE Radio Networks, a national radio platform which creates, distributes and markets leading Spanish-language radio programming to over 235 affiliated stations reaching 94% of the U.S. Hispanic audience. SBS also owns MegaTV, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events and owns multiple bilingual websites, including www.LaMusica.com, an online destination and mobile app providing content related to Latin music, entertainment, news and culture. For more information, visit us online at www.spanishbroadcasting.com.
SBS Media Contact:
Vladimir Gomez
vgomez@sbscorporate.com
(786) 470-1644

View original content with multimedia:http://www.prnewswire.com/news-releases/spanish-broadcasting-system-grabs-top-spot-in-radio-across-key-markets-regardless-of-language-300693453.html
SOURCE Spanish Broadcasting System, Inc. (SBS)