Business
Enviro Foam Insulation seals its success coast to coast
Enviro Foam Insulation seals its success coast to coast
About this update from South Star Battery Metals Corp
[{"type":"text","content":"\n\n\n\nOct. 20, 2009 (Canada NewsWire Group) -- RAYMOND, AB, Oct. 20 /CNW Telbec/ -- After finding a highly effective, environmentally friendly alternative to older insulation products, Steve Baines knew he had hit on something big. In less than four years, the cleverly branded Enviro Foam Insulation has won a resounding seal of approval from customers across Canada and attracted interest around the world. For their success, Steve Baines, 31, and his brothers-Matt, 30, Chris, 27, and Mike, 22-have earned BDC's Young Entrepreneur Award for Alberta, an honour they will receive tonight at a ceremony in Ottawa.Working in their construction business, Steve and his brothers regularly saw the damage resulting from conventional types of insulation products. Convinced of the alternative soy-based product's potential, Steve launched the company in 2005. As well as branding and marketing the product at trade shows and education seminars, he also built a highly informative website and saw interest skyrocket. \"We started getting calls from all over the province, then all over the country.\"Building a network coast to coastBeginning with his brother Chris and gradually joined by Matt and Mike, Steve travelled a lot to keep up with soaring demand. After less than a year, they decided to franchise. Now with dealers in 29 locations from coast to coast, Enviro Foam is Canada's largest spray foam insulation company and the only one that operates as a contractor network.Enviro Foam dealers regularly share their knowledge, provide advice and tips, and pitch in to help each other. Their sizeable knowledge base, together with the ongoing support of Steve and his brothers, is a key part of their success. All of the Baines brothers, who continue to do spraying work themselves, are readily accessible to talk to dealers' customers. A large part of Enviro Foam's business involves educating the general public, as well as contractors, building inspectors and government officials.\"When someone really understands this product,\" Steve says, \"it's almost a no-brainer-it solves so many problems and really does pay for itself.\" Most of the company's business today comes from homeowners who may have seen the product at a trade show, heard rave reviews from other customers or found it on the Web. \"The feedback is phenomenal. Customers are absolutely amazed. T...