Business
Society Pass (Nasdaq: SOPA) Releases Its Paradigm Shifting Society Pass Loyalty App/Society Points Platform Targeted at Its 3.3 Million Registered Consumers and 650k Registered Merchants in Southeast Asia
NEW YORK, NY, May 04, 2023 (GLOBE NEWSWIRE) -- via NewMediaWire – Society Pass Incorporated ("SoPa”) (Nasdaq: SOPA), Southeast Asia’s (SEA) next generation,
About this update from Society Pass Incorporated
[{"type":"text","content":"NEW YORK, NY, May 04, 2023 (GLOBE NEWSWIRE) -- via NewMediaWire – Society Pass Incorporated (\"SoPa”) (Nasdaq: SOPA), Southeast Asia’s (SEA) next generation, data-driven, loyalty, fintech and e-commerce ecosystem, today announces the release of its universal, open-loop loyalty application, Society Pass, for its 3.3 million registered consumers and 650,000 registered merchants on the Society Pass ecosystem to buy, earn and redeem loyalty points, Society Points. Consumers and merchants can now download Society Pass either on: Apple Store orGoogle Play. With Covid-19 restrictions being lifted throughout SEA, merchants are increasingly using loyalty programs to competitively differentiate themselves and drive digital transformation for their businesses. MarketsandMarkets forecasts that the global loyalty management market size to grow from US$8.6 billion in 2021 to US$18.2 billion in 2026. SoPa’ multi-brand ecosystem allows e-commerce consumers to purchase goods and services, earn and redeem loyalty points, and refer friends with frictionless ease at numerous types of retailers, whilst facilitating a unified approach to customer rewards and incentives for merchants. Rokas Sidlauskas, Chief Marketing Officer of SoPa, comments, “The Society Pass loyalty platform creates long lasting customer loyalty via rewards and incentives, replaces cash discounting, and generates additional revenues for merchants. By designing personalised offers and experiences, we make the shopping experience even more rewarding across our family of brands, whether it is purchasing clothes on the Leflair fashion marketplace to buying airline tickets/hotel rooms on the NusaTrip travel platform to redeeming e-sim services on the Gorilla Network telecoms app. Our business strategy encourages cross-vertical shopping for our registered consumers and registered merchants in the SoPa ecosystem. In essence, Society Points means the more our customers buy from merchants, the more rewards they will get, and the more revenue generation for our merchants. Our platform encourages continuous consumer engagement with brands, thereby increasing conversions.” Mr. Sidlauskas adds, “We look forward to formally launching Society Pass at our product launch party in Singapore on 28 June 2023.” Society Pass/Society Points cover 3.3 registered consumers and 650,000 registered merchants...