Business
SOBR Safe, Inc. Premiers its SOBRcheck Technology at Preeminent Industry Conference
SOBRsafe™ Debuts Disruptive Solution for Hundreds of Employee Screening Decision MakersDENVER, CO / ACCESSWIRE / May 19, 2022 / SOBR Safe, Inc. (NASDAQ:SOBR)
About this update from Sobr Safe, Inc.
[{"type":"text","content":"SOBRsafe™ Debuts Disruptive Solution for Hundreds of Employee Screening Decision MakersDENVER, CO / ACCESSWIRE / May 19, 2022 / SOBR Safe, Inc. (NASDAQ:SOBR) (SOBRsafe™ or the Company), providers of innovative solutions for alcohol safety management, today announced the successful U.S. debut of SOBRcheck™, a patent-pending, touch-based identity verification and alcohol detection system, at the annual conference of the National Drug & Alcohol Screening Association (NDASA), held May 4-6 in Indianapolis, Indiana. More than 400 employers and employee screening professionals were in attendance.\"After three years in development and testing, we were proud to unveil our revolutionary technology to the world at NDASA 2022,\" stated SOBRsafe Chairman & CEO Dave Gandini. \"The timing was ideal, as we're now in revenue with subscribers active on the platform. We have received positive responses from national insurers and major brokers, enabling each of our initial customers to secure insurance discounts.\"SOBRsafe was represented at the conference by Michael Watson, Chief Revenue Officer and Scott Bennett, EVP of Business Operations, and the Company sponsored the conference's Opening Reception. Throughout the evening hundreds of attendees lined up at a dedicated SOBRsafe booth to experience SOBRcheck's innovative screening technology first-hand. Reception attendees placed their fingers on a SOBRcheck™ demonstration device and received instantaneous results.\"We had a fantastic experience hosting the Opening Reception,\" Watson said. \"It was great to see the reaction of our industry colleagues as they enjoyed some adult beverages and experienced the SOBRcheck™ device for the first time. They were truly amazed at its simplicity and accuracy.\"James Greer, NDASA Chairman and President and CEO of Accredited Drug Testing echoed Watson's observations. \"Thank you for debuting the SOBRcheck™ solution at NDASA,\" he said. \"The benefits of using your device and the technology accompanying it was well-received by our attendees including many employers, law-enforcement and industry representatives. SOBRcheck is an important tool which can be used to ensure that employees are not impaired or under the influence of alcohol when at work.\"Because SOBRcheck™ does not require a breath, blood or alcohol sample, it represents an innovative solution to a p...