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Style meets rewards with exclusive new online shopping experience from Shoppers Optimum and Beyond the Rack

Shoppers Drug Mart's Optimum loyalty program joins forces with Beyond the Rack to launch a co...

articleSerrano Resources Ltd.October 23, 20135/company/serrano-resources-ltd/news/style-meets-rewards-with-exclusive-new-online-shopping-experience-from-shoppers-optimum-and-beyond-the-rack
Style meets rewards with exclusive new online shopping experience from Shoppers Optimum and Beyond the Rack

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[{"type":"text","content":"\n\n\nShoppers Drug Mart's Optimum loyalty program joins forces with Beyond\n the Rack to launch a co-branded website that makes shopping for\n designer fashions and accessories more affordable and rewarding\n\n\nTORONTO, Oct. 23, 2013 /CNW/ - Shoppers Drug Mart is collaborating with\n one of the nation's leading online private shopping clubs to launch a\n stylish new shopping experience. Shoppers Drug Mart and Beyond the Rack\n invite Shoppers Optimum members to join a new subscription-based retail\n website that offers exclusive savings and rewards on the hottest\n designer fashions and accessories. Shoppers Optimum members can visit\n the new Optimum-Beyond the Rack website where they can register to receive special weekly product offers from\n Beyond the Rack while collecting 10 Optimum points on every dollar\n spent.\n\n\n\"We are always looking for new ways to reward Shoppers Optimum members\n and partnering with Beyond the Rack allows us to offer amazing deals on\n designer fashions and accessories for our style-savvy shoppers,\" says\n Mike Motz, Executive Vice President and Chief Merchandising Officer,\n Shoppers Drug Mart.\" Gaining access to exclusive designer discounts\n while earning Shoppers Optimum points gives our members a unique and\n rewarding shopping experience.\"\n\n\n\"Beyond the Rack is delighted to partner with Shoppers Drug Mart—one of\n Canada's leading retailers—in expanding our brand reach to their loyal\n customers and extending the SDM and Optimum brands into e-commerce,\"\n says Yona Shtern, CEO, Beyond the Rack. \"This collaboration brings\n together two leaders in their respective fields to the benefit of\n Canadian consumers.\"\n\n\nOptimum members who register for the new program, via the Shoppers Drug\n Mart website, will receive weekly emails with exclusive shopping offers\n on authentic designer merchandise including fashion, electronics,\n jewelry and more. While enjoying discounts of up to 80 per cent,\n Optimum-Beyond the Rack members will rack up 10 Shoppers Optimum points\n for every $1 spent on the new website to be redeemed on purchases at\n Shoppers Drug Mart. These member-only deals will last for seven days as\n opposed to the usual 48-hour deals currently offered by Beyond the\n Rack. Optimum-Beyond the Rack members will have access to deals on\n designer brands for ...

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