Business
New brand engagement and brand station launch
New brand engagement and brand station launch.
About this update from Sealand Capital Galaxy Ltd.
[{"type":"text","content":"\n \n \n \n RNS Number : 7219R\n Sealand Capital Galaxy Limited\n 09 November 2021\n \n \n \n \n For release: 9 November 2021\n \n \n \n \n \n Sealand Capital Galaxy Limited \n \n \n (\"Sealand\" or \"the Company\")\n \n \n \n \n \n New Brand Engagement and Launch on Tmall Global Brand Station \n \n \n \n \n \n New Brand Engagement\n \n \n \n \n \n Sealand Capital Galaxy Limited (LSE: SCGL) announces that it has successfully secured two new brand distribution contracts. The first is for Silllk Aromas Beauty in mainland China. The second is for Missguided Beauty in mainland China, Hong Kong, and Macau (\"greater China\"). The Company is delighted to add these two brands to its growing brand portfolio.\n \n \n \n \n \n Atelier Aroma by Silllk Aromas Beauty is formulated and blended in the UK and is a skin and body care brand containing essential oils which are natural and are of the highest therapeutic grade. \n Missguided Beauty is a global beauty brand targeted at millennials.\n It is a popular brand of makeup, \n evolved from the Missguided Masterbrand in 2020, and was established in the UK by the fragrance powerhouse Per-scent. \n \n \n \n \n \n Tmall Global Brand Station\n \n \n \n \n \n Sealand is also delighted to announce that the Company has further deepened its presence on Tmall by successfully launching three consumer brands on the Tmall Global Direct Sales Brand Station. Tmall is a leading Chinese-language website for business-to-consumer online retail, allowing local Chinese and international businesses to sell brand name goods to consumers in greater China. To give an indication of its scale; \n From 1 November to 11 November 2020 the total turnover of the Tmall global carnival season, which traditionally runs over that period, was RMB 498.2 billion (approximately USD 74.1 billion) and the total number of orders was 2.321 billion.\n \n \n \n \n \n Three of the various brands for which the Company has exclusive distribution rights in greater China i.e. Living Garden, Inari, and The Gruff Stuff, have been introduced on the Tmall Global Direct Sales platform: \n \n \n Tmall Global Super Market\n \n \n . \n \n \n \n \n \n Tmall Global Super Market is a self-owned direct sales store of Tmall and has approximate...