Business
Scienjoy Inks Strategic Partnership with Liyumen Technology and Fujian Chuanzheng Communications College to Establish Broadcaster Training Academy
BEIJING, April 12, 2021 /PRNewswire/ -- Scienjoy Holding Corporation ("Scienjoy", the "Company") (NASDAQ: SJ), a leading live entertainment mobile streaming

About this update from Scienjoy Holding Corporation
[{"type":"text","content":"BEIJING, April 12, 2021 /PRNewswire/ -- Scienjoy Holding Corporation (\"Scienjoy\", the \"Company\") (NASDAQ: SJ), a leading live entertainment mobile streaming platform in China, today announced it has established a strategic partnership with Fujian Chuanzheng Communications College (\"Fujian Chuanzheng\") and Hangzhou Liyumen Technology Development Ltd. (\"Liyumen\"), to establish a broadcaster training academy for live stream entertainment and e-commerce. This groundbreaking partnership will strengthen Scienjoy's broadcaster development pipeline, help standardize and develop the live stream talent industry, and contribute to overall employment in China. \nThis partnership will leverage the advantages of all three parties to build a brand-new talent development pipeline that unites leaders in academia and industry. The partnership will utilize Fujian Chuanzheng's educational experience and deep pool of talented students. Liyumen, a prominent multi-channel network (MCN) will provide extensive experience in broadcaster training. Scienjoy will bring its years of industry-leading experience in live streaming to provide pivotal support in areas including faculty development, curriculum design, hands-on student internships, and access to the latest technology. \nWith China's ever-expanding online economy, e-commerce and consumers are more connected than ever. On July 6, 2020, \"Internet Marketer,\" was officially certified as a new profession by the Ministry of Human Resources and Social Security of China, the State Administration for Market Regulation of China and the National Bureau of Statistics of China. According to the \"2020 Spring White Paper on Live Streaming Industry Talents,\" published by the online recruitment provider Zhaopin.com and e-commerce site Taobao's official ranking service, in the first half of 2020 demand for talent to fill key positions in the live streaming economy rose 3.6 times from H1 2019, while the number of job seekers entering the sector also rose 2.4 times from H1 2019.\nAs a leading live stream platform in China, Scienjoy has ramped up investment in talent training as part of its strategy to establish a \"Live Streaming Full Ecosystem.\" According to the strategy, announced in December 2020, Scienjoy is building out an ecosystem that unites entertainment, e-commerce and multi-channel networks (MCN...