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SCHOLASTIC MARKS 25 YEARS OF HARRY POTTER READING MAGIC IN THE UNITED STATES
EMPIRE STATE BUILDING TO LIGHT UP IN HOGWARTS HOUSE COLORS TO MARK THE 25TH ANNIVERSARY OF HARRY POTTER AND THE SORCERER'S STONE Anniversary Campaign
About this update from Scholastic Corporation
[{"type":"text","content":"EMPIRE STATE BUILDING TO LIGHT UP IN HOGWARTS HOUSE COLORS TO MARK THE 25TH ANNIVERSARY OF HARRY POTTER AND THE SORCERER'S STONE\nAnniversary Campaign Highlights Include 25,000 Book Donation for National Literacy Initiative, \"Welcome to Hogwarts\" Fan Contest, Free Book Club Kits to Libraries, and New Publishing\nNEW YORK, Sept. 12, 2023 /PRNewswire/ -- This month, Scholastic, the world's largest publisher of children's books, officially marks the 25th anniversary of the U.S. publication of Harry Potter and the Sorcerer's Stone. The seven-book series by J.K. Rowling has cast a spell on kids and adults alike and has turned an entire generation into readers. Harry Potter started the midnight book party phenomenon, smashed publishing records, and to date is the bestselling book series of all time with 600 million copies sold worldwide. To mark the milestone anniversary, Scholastic released today a commemorative video featuring Harry Potter fans from multiple generations. The video will also appear on a billboard in Times Square starting today. On September 27th, the Empire State Building's world-famous tower lights will shine in Hogwarts House colors representing Gryffindor red, Slytherin green, Ravenclaw blue and Hufflepuff yellow. For more on the impact of the Harry Potter book series, check out \"25 Harry Potter Facts.\"\n\n \n \n\n \n\"The magic lives on each year as new young readers begin their Hogwarts journey. For twenty-five years and counting, the adventures of Harry, Ron and Hermione, continue to captivate readers of all ages,\" said Ellie Berger, President, Scholastic Trade. \"Scholastic is proud to be the publisher of J.K. Rowling's Harry Potter—a cultural phenomenon that has inspired kids and families to discover the power and joy of reading.\"\nAs part of its anniversary celebration and in time for back to school, Scholastic, in collaboration with the Scripps Howard Fund, will donate 25,000 copies of Harry Potter and the Sorcerer's Stone to students and teachers in Title 1 schools across the U.S. Additionally, complete boxed sets featuring all seven Harry Potter books will be gifted to school libraries in underserved communities. The book giveaway is part of the Scripps Howard Fund's \"If You Give a Child a Book …\" national literacy campaign, which provides free books for low-income students. The Fund is a leader i...