Business
Launch of Scionliving.com Online Shop
Launch of Scionliving.com Online Shop.
About this update from Sanderson Design Group Plc
[{"type":"text","content":"\n \n \n \n RNS Number : 2313B\n Sanderson Design Group PLC\n 09 June 2021\n \n \n \n \n \n \n \n \n For immediate release \n \n \n \n \n 9 June 2021\n \n \n \n \n \n \n \n \n \n RNS REACH\n \n \n \n \n \n SANDERSON DESIGN GROUP PLC\n \n \n (\"Sanderson Design Group\", the \"Company\" or the \"Group\")\n \n \n \n \n \n Launch of scionliving.com online shop\n \n \n \n \n \n \n Sanderson Design Group PLC\n \n (AIM: SDG), the luxury interior design and furnishings group, announces that the innovative online partnership between the Scion brand and Design Online Ltd is now live at \n \n www.scionliving.com\n \n . The launch of this online shop follows the Company's collaboration agreement announced on 20 November 2020 with Design Online, a business formed by the leading internet retailer Jane Clayton and Company.\n \n \n The Scion online shop sells the brand's products direct to consumers and brings together for the first time core wallpaper and fabric collections with the wide range of Scion's licensing product.\n \n \n This online collaboration develops the Group's digital strategy and also delivers against the goals of targeting brands on key audiences, increasing brand awareness and driving consumer demand.\n \n \n The scionliving.com website features tailor-made branded instructional and inspirational content across all product categories and will also utilise user-generated-content to heighten the brand's appeal to consumers. \n \n \n \n Bertie Clayton, Managing Director of Jane Clayton and Company and Design Online, says\n \n : \"We're so excited to launch scionliving.com, combining our industry expertise in digital marketing and e-commerce with Scion's modern designs and zesty colours. Via the scionliving.com website, the best attributes of Scion's portfolio are brought into full view, and we're delighted to bring the brand to new audiences.\" \n \n \n \n Lisa Montague, Chief Executive Officer of Sanderson Design Group, says\n \n : \"The online route to market appeals to the heart of Scion's core audience, as well as the brand's ethic of fun-loving, joyous designs. We're thrilled to launch this innovative website, and to be working with the dedicated e-commerce team at Jane Clayton and Company.\"\n \n \n \n \n \n For further information: \n \n \n \n \n \n \n \n \n \n Sanderson D...