Business
Sabre announces agreement with Capillary Technologies to help airlines and hoteliers delight travelers through next-generation customer loyalty programs
Airlines and hoteliers across the globe are now able to utilize the power of Sabre and Capillary's advanced solutions together by integrating Capillary's
About this update from Sabre Corporation
[{"type":"text","content":"Airlines and hoteliers across the globe are now able to utilize the power of Sabre and Capillary's advanced solutions together by integrating Capillary's sophisticated loyalty tools with their existing Sabre technology\nSOUTHLAKE, Texas, March 22, 2023 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced an agreement with Capillary Technologies, a best-in-class loyalty management and customer data platform provider that delivers AI-based, cloud-native SaaS programs and solutions. Through the agreement, Sabre has incorporated the Capillary Loyalty Management solution into the Sabre platforms for airlines and hoteliers, adding Capillary's advanced loyalty management capabilities to their comprehensive offerings.\nThe Sabre and Capillary agreement will provide: \nValuable insights into customer loyalty data through real-time analytics;New opportunities for end-to-end loyalty management and incremental revenue opportunities for airlines and hoteliers; andEnhanced customer experiences across the entire traveler journey.For Sabre Hospitality customers, the Capillary hospitality platform will be integrated with Sabre Hospitality SynXis applications, including Central Reservations, Property Hub, Voice Agent, and Booking Engine. For airlines, Capillary's loyalty management solution can be integrated with SabreSonic, Customer Insights, Payment, and Dynamic Rewards products. \nThe Capillary Technologies solution goes beyond traditional points-focused loyalty programs to enable brands across travel, and other sectors, to enhance consumer engagement through digital transformation. Using AI to interpret comprehensive data sets, Capillary Technologies provides meaningful, real-time insights into customer preferences, providing recommendations to empower airlines and hoteliers to step-up their relationships with travelers, while enhancing revenue-creation opportunities, through truly personalized interactions across all traveler touchpoints. Capillary Technologies has been named a Leader in The Forrester Wave TM : Loyalty Technology Solutions, Q1 2023 report. Capillary's Loyalty+ has earned 5/5 for 13 of the 28 criteria evaluated by Forrester.\n\"Traveler needs are evolving rapidly as we move through this post-pandemic world,\" said Joe Doran, senior...