Business
Annual Financial Report
Annual Financial Report.
About this update from S4 Capital Plc
[{"type":"text","content":"\n \nRNS Number : 4355X S4 Capital PLC 29 April 2019 \n\n29 April 2019\n \n \nS4CAPITAL PLC\n \n2018 Annual Report\nS4Capital plc (SFOR.L), the new age/new era digital advertising and marketing services company, announces today that its Annual Report for the year ended 31st December 2018 has been issued to shareowners.\nCopies of the Annual Report are available on the Company's website https://www.s4capital.com/.\nThe above document has also been submitted to the U.K. National Storage Mechanism and will shortly be available for inspection at http://www.morningstar.co.uk/uk/NSM.\nFor further information, please contact:\n\n\n\nS4Capital plc Sir Martin Sorrell (Executive Chairman)\n\n\nvia Powerscourt\n\n\n\n\nPowerscourt (PR Adviser to S4Capital plc)\nElly Williamson\nJohn Elliott\n\n\nTel: +44 (0)20 3328 9386\n\n\n\n\n\nDowgate Capital Limited (Joint Corporate Broker to S4Capital plc)\nJames Serjeant\nDavid Poutney\n\n\nTel: +44 (0)20 3903 7715\n\n\n\n\nHSBC Bank plc (Joint Corporate Broker to S4Capital plc) Sam Barnett\nRobert Johnson\n\n\nTel: +44 (0)20 7991 8888\n\n\n\n \nAbout S4Capital\nS4Capital plc (SFOR.L) is a new age/new era digital advertising and marketing services company established by Sir Martin Sorrell in May 2018.\n \nIts strategy is to build a purely digital advertising and marketing services business for global, multi-national, regional, local clients and millennial-driven influencer brands. This will be achieved initially by integrating leading businesses in three areas: first party data, digital content, digital media planning and buying, along with an emphasis on \"faster, better, cheaper\" executions in an always-on consumer-led environment, with a unitary structure.\n \nDigital is by far the fastest-growing segment of the advertising market. S4Capital estimates that in 2017 digital accounted for approximately 40 per cent. or $200 billion of total global advertising spend of $500 billion (excluding about $400 billion of trade support, the primary target of the Amazon advertising platform), and projects that by 2022 this share will grow to approximately 55 per cent.\n \nS4Capital integrated with MediaMonks, the leading, Advertising Age A-listed creative digital content production company, led by Victor Knaap and Wesley ter Haar, in July 2018, and with MightyHive, the...