Business
RBC Report Calls for Bold Agri-Food Strategy to Diversify Canada's Trade and Unlock $44 Billion in New Export Growth
RBC Report Calls for Bold Agri-Food Strategy to Diversify Canada's Trade and Unlock $44 Billion i...
About this update from Royal Bank Of Canada
[{"type":"text","content":"\n\n\n\n RBC Report Calls for Bold Agri-Food Strategy to Diversify Canada's Trade and Unlock $44 Billion in New Export Growth\n \n\n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n\n\n\n\n\n Canada NewsWire\n \n\n\n\n\n\n TORONTO\n \n\n ,\n \n\n Feb. 25, 2025\n \n\n /CNW/ -\n \n Canada's\n \n agricultural sector is poised to lead a new era of trade diversification, but only if it acts decisively. A new RBC Thought Leadership report,\n \n Food First: How Agriculture Can Lead a New Era for Canadian Exports\n \n , outlines a plan to expand\n \n Canada's\n \n global market share by 30% and drive\n \n $44 billion\n \n in new agri-food exports by 2035.\n \n\n\n\n\n\n\n\n\n \"This research highlights a critical moment for\n \n Canada's\n \n agri-food sector. While\n \n Canada's\n \n agricultural exports have quadrupled in value since 2000, its global market share has shrunk by 12% as competitors like\n \n Brazil\n \n and\n \n Australia\n \n expand into high-growth regions. With rising trade uncertainty and escalating tariffs in\n \n North America\n \n ,\n \n Canada\n \n must accelerate efforts to diversify its trading partners, particularly in\n \n Southeast Asia\n \n ,\n \n Africa\n \n , and the\n \n Middle East\n \n ,\" states\n \n Lisa Ashton\n \n , Agriculture Policy Lead, RBC Thought Leadership and author of the report.\n \n\n To achieve this, RBC worked with the BCG Centre for\n \n Canada's\n \n Future to build a model projecting export market share potential. The Food First report introduces a national roadmap designed to unlock\n \n Canada's\n \n full potential as an agricultural powerhouse.\n \n\n \"\n \n Canada\n \n has long been one of the world's leading food producers,\" said\n \n John Stackhouse\n \n , Senior Vice President, Office of the CEO, RBC. \"We have an opportunity to turn agriculture into a driving force for trade diversification and if we act now, we can ensure Canadian farmers, processors, and exporters are well-positioned to lead the global food economy rather than losing ground to competitors. This report lays out a clear roadmap to strengthen our trade rel...