Business
AI Maturity Emerges as Key Driver of ROI, New Protiviti Study Finds
Protiviti has released the findings of its AI Pulse Survey on AI Fundamentals, the first in a planned series of AI Pulse Surveys. The initial survey, focusing on adoption and value, identified a high correlation between maturity of an organization's AI program and recognized benefits.
About this update from Robert Half Inc.
[{"type":"text","content":"More than half of organizations have yet to achieve full benefits of AI adoption","length":80,"tagName":"p","attribs":{}},{"type":"text","content":"MENLO PARK, Calif., July 15, 2025 /PRNewswire/ -- Protiviti has released the findings of its AI Pulse Survey on AI Fundamentals, the first in a planned series of AI Pulse Surveys. The initial survey, focusing on adoption and value, identified a high correlation between maturity of an organization's AI program and recognized benefits.","length":339,"tagName":"p"},{"type":"image","alt":"Protiviti logo. (PRNewsFoto/Protiviti) (PRNewsfoto/Protiviti)","displaySize":"","headline":null,"caption":"Protiviti logo. (PRNewsFoto/Protiviti) (PRNewsfoto/Protiviti)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":146,"url":"https://media.zenfs.com/en/prnewswire.com/d8aef8a244c6bcbcf40db1e67582447a"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/AD2pATZci5EQ99P5yEd54Q--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTI1NztjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/d8aef8a244c6bcbcf40db1e67582447a","width":400,"height":146}},"href":"https://mma.prnewswire.com/media/1480402/Protiviti_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"The study polled more than 1,000 respondents across industries and geographies to understand how AI maturity, challenges and benefits vary based on where organizations stand on an AI adoption curve.","length":198,"tagName":"p"},{"type":"text","content":"The survey segmented respondents by level of AI maturity across five stages from Initial to Transformation phases:","length":114,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Stage 1: Initial (19%) – Organization recognizes AI's potential benefits but has limited understanding and no strategic initiatives. KPIs have not yet been defined.","length":168,"tagName":"p"}]},{"val":[{"type":"text","content":"Stage 2: Experimentation (32%) – Organization has initiated small-scale AI projects and pilot programs to assess feasibility and benefits.","length":138,"tagName":"p"}]},{"val":[{"type":"text","content":"Stage 3: Defined (21%) – Organization has integrated AI solutions into existing business processes, enhancing operational efficiency and decision-making.","length":153,"tagName":"p"}]},{"val":[{"type":"text","content":"Stage 4: Opt...