Business
RedCloud Addresses Systemic Inefficiencies in FMCG Products Supply Chain with Launch of Bulk Trading Program
New York, NY, June 26, 2025 (GLOBE NEWSWIRE) -- RedCloud Holdings plc (“RCT”) (“RedCloud” or the “Company”) today announced the launch and availability of its innovative TradeX program, facilitating the trade of essential FMCG products in bulk quantities, matching market supply with demand across key categories. Emerging markets face systemic inefficiencies in retail commerce, resulting in a staggering approximately $2 trillion inventory gap1 where consumer demand often outpaces product availabi
About this update from Redcloud Holdings Plc
[{"type":"image","alt":"RedCloud Holdings plc","displaySize":"","headline":null,"caption":"RedCloud Holdings plc","className":"","disableSlideshowImg":false,"size":{"original":{"width":300,"height":91,"url":"https://media.zenfs.com/en/globenewswire.com/856d1ce24a0efff5b9d6be1e26f9c108"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/Ux7sKfNZ2LWbMKbvZnFreg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTQyMDtoPTEyNztjZj13ZWJw/https://media.zenfs.com/en/globenewswire.com/856d1ce24a0efff5b9d6be1e26f9c108","width":300,"height":91}},"lazy":false},{"type":"text","content":"New York, NY, June 26, 2025 (GLOBE NEWSWIRE) -- RedCloud Holdings plc (“RCT”) (“RedCloud” or the “Company”) today announced the launch and availability of its innovative TradeX program, facilitating the trade of essential FMCG products in bulk quantities, matching market supply with demand across key categories. Emerging markets face systemic inefficiencies in retail commerce, resulting in a staggering approximately $2 trillion inventory gap1 where consumer demand often outpaces product availability in supply chains historically driven by semi-formal ‘offline trade’ between trusted parties. RedCloud believes that a lack of data-driven decision-making contributes heavily to inefficiencies that ultimately cause supply challenges and increased consumer retail prices.","length":778,"tagName":"p"},{"type":"text","content":"TradeX leverages RedAI trading data gathered from the supply chain to enable traders to buy and sell in a familiar way using phone and message-based trading habits, preserving long-standing relationships while also unlocking the benefits of transitioning to digital forms of trade.","length":281,"tagName":"p"},{"type":"text","content":"TradeX has been successfully piloted in Nigeria since early 2025, enabling program members to trade goods over the phone and WhatsApp. In return for matching buyers and sellers in specific categories, RedCloud earns a transaction fee on each order placed. As of today, TradeX is live in Nigeria, Brazil, South Africa and Argentina.","length":331,"tagName":"p"},{"type":"text","content":"Justin Floyd, Founder and CEO of RedCloud, commented, “we are excited about the launch of the TradeX program in our current jurisdictions of operation, leveraging RedAI trading data to connect the supply chain, so essential consumer products get to the right place at the right time. ...