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Real Brands, Inc. Announces Execution of Letter of Intent to Acquire Controlling Interest of the HillBilly Brand, Inc. Trademarks Previously Licensed by Real Brands, Inc.
Real Brands, Inc. Announces Execution of Letter of Intent to Acquire Controlling Interest of the HillBilly Brand, Inc. Trademarks Previously Licensed by Real Brands, Inc..
About this update from Real Brands, Inc.
[{"type":"text","content":"\n \n \n Real Brands, Inc. Announces Execution of Letter of Intent to Acquire Controlling Interest of the HillBilly Brand, Inc. Trademarks Previously Licensed by Real Brands, Inc.\n \n \nReal Brands, Inc. Announces Execution of Letter of Intent to Acquire Controlling Interest of the HillBilly Brand, Inc. Trademarks Previously Licensed by Real Brands, Inc.\n \n FORT LAUDERDALE, FL--(Marketwired - Mar 29, 2016) - Real Brands, Inc. (OTC PINK: RLBD) (\"Real Brands\") announced today that it has executed a Letter of Intent to acquire controlling interest of the HillBilly Brand, Inc. trademarks for nonalcoholic beverages, beer and malt beverages. \n The Letter of Intent contains broad terms of a potential transaction through which RLBD would own controlling interest of two subsidiaries and HillBilly Brand, Inc. would own the balance of the same two subsidiaries. These two subsidiaries will focus on growing the operations and trademark value for HillBilly branded nonalcoholic beverages, beer and malt beverages.\n \"The proposed acquisition of the HillBilly trademarks represents the next step in Real Brand's strategy of beverage brand ownership and expanding distribution,\" said Jerry Pearring, CEO, Real Brands, Inc. \"We are pleased with the development to date of the HillBilly Brand nonalcoholic line of lemonades and iced teas we launched in 2015 and are excited about the opportunity to acquire an equity stake in the HillBilly brand.\" \n \"Shon Lees and Mike Abbaticchio, Hillbilly Brand, Inc. founders have successfully developed partnerships with other HillBilly Branded products, which we believe create an exceptional environment for significant cross merchandising and co-promoted opportunities, which in turn should offer all partners even more operating leverage,\" added Peter N. Christos, Chairman of Real Brands, Inc. \n \"We are excited about expanding our relationship with Real Brands, Inc.,\" said Shon Lees CEO of HillBilly Brand, Inc. \"With this meaningful partnership the HillBilly brand will be much better positioned to accelerate geographic expansion so that distributors, retailers and consumers will have greater access to an expanding portfolio of HillBilly branded products.\"\n About Real Brands\n Real Brands, Inc. (OTC PINK: RLBD) is a publicly held Beverage company. The Company's strategy is to build beverage brands and ...