Business
Formation of new division
Formation of new division.
About this update from Reabold Resources Plc
[{"type":"text","content":"\n Adventis Group PLC\n05 December 2007\n\n\nFor release 7.00am 5th December 2007\n\n\n Adventis Group plc (ATG/L)\n\n\n'Formation of New Market-Leading Healthcare Services Provider - Adventis Health\n Limited'\n\n\nAdventis Group plc ('Adventis' or the 'Company'), the AIM-quoted full service\nmultimedia marketing and advertising agency, announces that it has recently\nconsolidated its three healthcare creative and medical education agencies, which\nformed the Adventis Healthcare services division, namely Affiniti Advertising,\nRoundhouse HealthAd and LeapFrog, into a new trading entity which will be\nbranded Adventis Health Limited ('Adventis Health').\n\nAdventis Health will be run by three directors, namely Stuart Tennant, Tim\nSchofield and Kevin McGetrick. All three have extensive healthcare and\nmanagement experience.\n\nThis consolidation of Adventis Group's strength in the healthcare sector follows\non from the former division's earlier move into centralised premises in\nBeaconsfield, near to the M25 and M40, in August 2007 in addition to the\nCompany's existing offices in Hertford and Central London.\n\nAdventis Health, whose clients include, GSK, Pfizer, MSD, Roche, Novartis,\nBoehringer Ingelheim, Allergan, Baxter and Merck Serono, provides a range of\nhighly skilled advertising and marketing services as well as medical education &\nPR programmes to the healthcare industry, targeted at both healthcare\nprofessionals and patients, in order to improve clients' sales and brand\nawareness.\n\nThe Company anticipates that the formation of Adventis Health will create one of\nthe industry's top five pharmaceutical industry service providers with a\nformidable, award-winning team of over 60 employees. The enlarged Healthcare\nservices operations will have the capability to provide a complete range of\nintegrated marketing services, from medical education, to advertising, to new\nmedia. It will also provide the opportunity for an increased level of\ncross-selling and the ability to provide multinational clients with a greater\nlocal understanding of target markets.\n\nCharles Phillpot, Chief Executive of Adventis Group plc, commented:\n\n'The creation of this new platform servicing the healthcare sector is a\nfantastic opportunity to leverage to the full our expertise in this arena. We\nwill now be one of the few companies...