Business
Re Agreement
Re Agreement.
About this update from Rank Group Plc
[{"type":"text","content":"\n Rank Group PLC\n05 November 2007\n\n\n5 November 2007\n\n\n Rank announces international sportsbook agreement\n\n\nRank Group Plc ('Rank') today announces an agreement to provide a 'white label'\nsports betting service to online gaming company, 888 Holdings plc ('888'). The\nnon-exclusive agreement forms part of Rank's strategy to penetrate selective\ninternational gambling markets through its on-line business, Blue Square.\n\n\nUnder the terms of the agreement, Blue Square will supply a multi-lingual\nbetting service to 888, enabling their customers to place sports bets from the\n888.com websites. Revenues from sports betting will be shared between Rank and\n888.\n\n\nMartin Belsham, managing director of Blue Square, said: 'This is an agreement\nthat strengthens both parties. We will benefit from 888's international\nexperience and liquidity as we extend our reach beyond the UK; and 888 will\ncomplete their customer offer by adding Blue Square's innovative range of\nbetting products.'\n\n\nGabi Campos, Senior VP, Head of Offering for 888 said: 'The deal will enable 888\nto capitalise on our extensive global customer base and grow in new territories.\nOur analysis shows that a significant proportion of our players bet on sport\nevents occasionally, and the inclusion of sports betting in our offering is\nin-line with our focus to aid customer acquisition and reinforce 888 as the\nentertainment destination of choice. 888 will work closely with Blue Square to\npresent a compelling localised sportsbook offering tailored for each country.'\n\n\nThe new service is scheduled to be available to 888 customers during the first\nquarter of 2008. While the agreement constitutes an important stage in the\ndevelopment of Blue Square, Rank does not expect that it will have a material\naffect on group earnings in 2008.\n\n\nEnds\n\n\nPhotographs of Martin Belsham, managing director of Blue Square, are available\nat www.rank.com\n\n\nContact\n\n\nThe Rank Group Plc\nDan Waugh, director of investor relations: +44 (0)7799 581763\n\n\nM: Communications\nNick Miles/ Charlotte Winder: +44 (0)20 7153 1530\n\n\n\nNotes to editors\n\n\nAbout The Rank Group\n\nThe Rank Group is a leading European gaming business, based in the UK and listed\non the London Stock Exchange (RNK.L). The group operates bingo clubs and casinos\nwith complementary on-line gam...