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QYOU Media Influencer Marketing Snags Digiday Award Nomination
QYOU Media Influencer Marketing Snags Digiday Award Nomination Canada NewsWire ...
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[{"type":"text","content":"\n \n \n \n QYOU Media Influencer Marketing Snags Digiday Award Nomination\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n Campaign for\n \n The Croods: A New Age\n \n is Finalist for\n \n \n \n \"Most Original Use of Social\" Category in\n \n \n \n Digiday Content Marketing Awards\n \n \n \n TORONTO and LOS ANGELES,\n \n March 25, 2021\n \n /CNW/ - QYOU Media Inc., (TSXV: QYOU) (OTCQB: QYOUF)\n \n \n has announced that the QYOU Media Influencer Marketing  campaign produced for the Universal/Dreamworks motion picture\n \n The Croods: A New Age,\n \n has been named a finalist in the \"Most Original Use of Social\" category for The Digiday Content Marketing Awards.  The campaign, \"Croods Take TikTok\", featured a star-studded roster of influencers including\n \n @bellapoarch\n \n (\n \n 60M\n \n followers),\n \n @kallmekris\n \n (\n \n 26M\n \n followers) and\n \n @joealbanese\n \n (\n \n 29M\n \n followers). The\n \n Digiday Awards programs\n \n are dedicated to recognizing innovation, creativity and excellence in the fields of publishing, content marketing, advertising, advertising technology and video. The awards programs are considered to be one of the most influential in the industry.\n \n \n \n \n \n \n \n \n \n Universal Pictures tapped longtime partner QYOU Influencer Marketing to pull off a multi-phased influencer and video marketing campaign on TikTok. QYOU developed and grew the @croods channel from 0 to over\n \n 688.5K\n \n subscribers with over\n \n 7.9M\n \n engagements, making it the most followed channel for a family movie on TikTok ever. Participating influencers had a reach of\n \n 206M\n \n fans (in aggregate of posts) and earned\n \n 140M\n \n organic views. The campaign also drove\n \n 320M\n \n views against campaign hashtags and\n \n 31K\n \n user-generated-content (UGC) posts.\n \n \n \n Glenn Ginsburg\n \n , President of QYOU Media Influencer Marketing stated, \"We are thrilled to be recognized with a Digiday Content Marketing Awards nomination among...