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Q India Viewership Explodes to New Ratings High
Q India Viewership Explodes to New Ratings High Canada NewsWire B...
About this update from Qyou Media, Inc.
[{"type":"text","content":"\n \n \n \n Q India Viewership Explodes to New Ratings High\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n \n \n BARC Rating Week 13, 2021 Bursts Past Competing Youth Channels Demonstrating the Impact of  Recent Increases in Distribution\n \n \n \n \n MUMBAI\n \n , India and\n \n TORONTO\n \n ,\n \n April 9, 2021\n \n /CNW/ - QYOU Media Inc.\n \n \n (TSXV: QYOU) (OTCQB: QYOUF) has announced that\n \n The Q India,\n \n the company's Hindi language youth oriented channel available in over 100 million TV households and to over 612 million  OTT and mobile users in\n \n India\n \n , has reported after its first week of distribution on new TV platform DD Free Dish an overall BARC (Broadcast Audience Research Council...the \"Nielsen of\n \n India\n \n \") Gross Rating Point (GRP) level of 13.02, marking the highest viewership recorded in the channel's history.\n \n \n The new 13.02 GRP level shatters the previous highest ratings mark of 4.4 GRP reported on\n \n February 12, 2021\n \n representing an astonishing growth rate of 295% in only eight weeks.  The channel's rating this week is now more than two times the ratings on other comparable youth oriented channels in the market including channels owned by MTV (Viacom),  Bindass (Disney) and Zoom (Times of\n \n India\n \n ).\n \n \n In addition,\n \n The Q India\n \n continues to dominate its youth-focused channel peer group in Time Spent Viewing (TSV) with 61 minutes as compared to its closest competitor, MTV India, with an average TSV of 43 minutes.\n \n The Q India\n \n has enjoyed steady growth in its viewership numbers over the last four months and delivered the increased audience with a distribution footprint in\n \n India\n \n that was, until April, less than 50% of other popular youth channels. This was an indicator that\n \n The Q\n \n had the strongest performance of similar youth oriented channels in\n \n India\n \n on a per household basis. Recently,\n \n The Q India\n \n has significantly increased the s...