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Heavyweights like Netflix and Disney Battle for Indian Market
(NewsDirect) ValueTheMarkets News Commentary - The Indian entertainment market is growing...

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[{"type":"text","content":"Heavyweights like Netflix and Disney Battle for Indian Market\n \n \n (NewsDirect)\n \n \n \n ValueTheMarkets\n \n News\nCommentary - The Indian entertainment market is growing at a rapid\nrate that far outstrips contemporaries in the West. The huge nation of\nmore than 1 billion people is expected to see a compound annual growth\nrate of nearly 15% over the next five years according to Statista.\nThis article discusses the issue with reference to\n \n Netflix (\n \n \n \n \n NASDAQ:\nNFLX\n \n \n \n \n )\n \n ,\n \n Walt Disney Co (\n \n \n \n \n NYSE:\nDIS\n \n \n \n \n )\n \n ,\n \n Paramount Global (\n \n \n \n \n NASDAQ:\nPARA\n \n \n \n \n )\n \n and\n \n QYOU Media (\n \n \n \n \n TSXV:\nQYOU\n \n \n \n \n ) (\n \n \n \n \n OTCQB:\nQYOUF\n \n \n \n \n ).\n \n \n \n With a huge population dominated by young people,\nan emerging middle class and rapid adoption of technology, India\nrepresents a compelling opportunity for entertainment companies.\nWe'll explore here how some, like Netflix, appear to be\nunderperforming and facing criticism for their efforts. Meanwhile,\nDisney has seen some success but might be bailing out of the country\nas it faces increasing competition from the unlikely form of\nParamount's JioCinema. Harnessing the power of cricket has yielded\nexplosive viewing figures, but producing local content seems to be the\nkey to growth in this market.\n \n \n \n QYOU Media (TSXV: QYOU) (OTCQB: QYOUF)\n \n produces, distributes and monetizes content created by social\nmedia influencers and digital content stars.\n \n \n The company has recently\nannounced the\n \n \n launch\nof a new smart TV channel\n \n \n dedicated to Bollywood and Indian\nentertainment industry news.\n \n \n The channel continues the company's tried and\ntested method of using creator-led content. That's because this\nnew venture is a collaboration with Bollywood Hungama, a leading\nsocial media destination for Bollywood gossip.\n \n \n With the Indian smart TV\nmarket having tripled in the last 18 months and making up more than\n90% of TVs sold in the country over the last year, focusing on the\nspace could be a smart strategy.\n \n \n However, with its wide variety of content being\ndistributed across app-based platforms, video-on-demand services,\ntraditional networks and even gaming platforms, the company is\nreaching over 125 million I...