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Quebecor and the QFTC launch Rolling Green, an action plan for environmentally responsible audiovisual production in Québec
Quebecor and the QFTC launch Rolling Green, an action plan for environmentally responsible...
About this update from Quebecor Inc. Class A
[{"type":"text","content":"\n\n\n\nQuebecor and the QFTC launch Rolling Green, an action plan for environmentally responsible audiovisual production in Québec\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n\n\n\n\n\n\n\nCanada NewsWire\nMONTRÉAL, Nov. 15, 2018\n\n\n\nMayor of Montréal underscores the initiative during trade mission to Los Angeles\n MONTRÉAL, Nov. 15, 2018 /CNW Telbec/ - To enhance the excellence of Québec's audiovisual production industry, Quebecor, via its subsidiaries MELS and TVA, along with the Quebec Film and Television Council (QFTC), in conjunction with the Conseil québécois des événements environmentally responsible (CQEER), today launched Rolling Green, an action plan to accelerate the shift towards environmentally responsible audiovisual production in Québec. The unifying project has the support of all major industry players and will reinforce Québec's positioning in international markets. Montréal Mayor Valérie Plante, currently in Los Angeles to promote Montréal's movie industry, took the opportunity to inform American producers of the creation of Rolling Green. \n\n \n \n\n \nThe audiovisual production industry has a significant environmental impact, including the effects of soundstage operations, energy consumption, greenhouse gas emissions and waste. The environmental action plan will reduce the Québec film and television industry's environmental footprint and make it a leader in green audiovisual production, joining the ranks of major studios in Western Canada, the U.S., France and Australia.\n\"Our industry will be able to meet the growing local demand for environmentally responsible productions and stand out internationally, as sustainability is becoming an important criterion for foreign producers when choosing locations,\" says Pierre Moreau, CEO of the QFTC. \"This competitive edge will complement our industry's many internationally recognized advantages, such as our highly qualified labour force, our wide-ranging expertise, our facilities and the favourable e...