Business
Conclusion of Strategic Review of Africa
PZ Cussons will retain its Africa business, which generated £141 million in revenue and £16 million in adjusted operating profit in FY25, and has ambitious growth plans focused on Nigeria, Kenya, and Ghana, expanding into new categories like Men's Grooming and Beauty. The company has identified approximately £7 million in further non-core assets in Africa for divestment, in addition to the previously announced £30 million of surplus assets. PZ Cussons has also implemented operational and financial guardrails to mitigate risk and volatility in the region, with nearly 80% of Nigerian revenue coming from #1 or #2 positioned brands. Disclaimer*
About this update from Pz Cussons Plc
[{"type":"text","content":"\n\n \n\n \nThis announcement contains inside information for the purposes of the UK Market Abuse Regulation. Upon the publication of this announcement via a Regulatory Information Service, this inside information is now considered to be in the public domain.\n \n \n11 December 2025\nConclusion of Strategic Review of Africa\nRetaining Africa business with ambitious growth plans\n \nPZ Cussons (\"PZ Cussons\" or \"the Group\") today announces that it is retaining its Africa business and sets out ambitious growth plans for the business, as part of a wider Group strategy built upon a portfolio balanced between Developed and Emerging markets. Furthermore, the Group has identified several guardrails in order to achieve this growth with reduced risk and volatility.\n \nBackground\n \nIn April 2024, PZ Cussons announced plans to conduct a strategic review of its Africa operations. As part of the review, the Group announced the sale of its 50% equity interest in PZ Wilmar Limited, its non-core edible oils business in Nigeria, to Wilmar International Limited (\"Wilmar\"), its Joint Venture partner for a total consideration of $70 million. The transaction is expected to complete shortly.\n \nThe Group received significant levels of interest from a number of parties regarding the wider Africa portfolio. The Board has, however, concluded that the offers received did not reflect the inherent value of the business and that the greatest value for shareholders will be created by retaining the business and building a Group portfolio balanced between its Developed markets of UK and ANZ and its Emerging markets of Indonesia and Nigeria.\n \nStrategic plans to grow the Africa business\n \nThe Group is now setting out plans to build a winning portfolio of locally-loved brands, building on the improved momentum achieved in recent years. This will be delivered through three key pillars:\n \n1. Core growth: Growing the core business in Nigeria, Kenya and Ghana through consistently delivering best-in-class fundamentals of brand-building, distribution expansion, Revenue Growth Management, in-store execution and use of digital. These factors, including the fact that the Nigerian business has, since FY22, more than doubled the number of stores which it serves directly, have been major contributo...