Business
NxGen Brands, Inc. Sets Out Strategic Vision for Growth in 2024
NxGen Brands, Inc. Sets Out Strategic Vision for Growth in 2024.
About this update from Nxgen Brands Inc.
[{"type":"text","content":"\n\n\n\nNxGen Brands, Inc. Sets Out Strategic Vision for Growth in 2024\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n\n\n\n\n\n\nNxGen Brands, Inc. Sets Out Strategic Vision for Growth in 2024\nPR Newswire\nWHEAT RIDGE, Colo., Nov. 28, 2023\n\n\n\nIndustry Veteran Joseph Lawanson joins NXGB as New CEO\nWHEAT RIDGE, Colo., Nov. 28, 2023 /PRNewswire/ -- NxGen Brands, Inc. (OTCMKTS: NXGB) (\"NxGen\" or the \"Company\"), (www.nxgenbrands.com) sets out its future strategy for growth as Industry Veteran, Joseph Lawanson, is appointed CEO.\n\nThroughout 2024, the Company intends to make acquisitions in the Nutritional Supplement space under the leadership of industry veteran Joseph Lawanson and to build a powerful and profitable company in this space, growing revenues significantly over the coming twelve months.\nThroughout his long career in Nutritional Supplements, Mr. Lawanson has served many roles from Managing Sales at GAT© Sports, Director of Athletes at MusclePharm© and Director of Athletes at EAS©. Most recently, until earlier in 2023, Joseph was a director at Supplement Group and he has a career built on taking quality brands to market and aligning them with the right sports individuals to represent the brands core missions and values. A large part of the success strategy, according to the Company, will be the continued alignment of athletes, social media influencers of value and sports teams in order to quickly grow revenues.\nJoseph Lawanson, CEO of NxGen commented that: \"I am here to deliver growth. Growth in revenue and growth in shareholder value. I will do this through an aggressive acquisition strategy with my 2024 plan to see topline revenues hit $10m when annualized and I shall have a firm grip on costs meaning that our bottom line will be healthy too. In 2024, our acquisition strategy will focus on growing businesses that have a demonstrable net profit. This way, we shall show growth in investor value and are already in discussions to acquire a profitable nutritional supplement brand that has the potential to show incre...