Business
Progress Enables Organizations to Modernize Digital Experiences with Enhanced Behavior Analysis, Expanded Conversational Interfaces and a High-Performance Frontend
New release of Progress Sitefinity refines AI algorithms for better understanding of customer behaviors, upgrades frontend to .NET 7 for faster performance
About this update from Progress Software Corporation
[{"type":"text","content":"New release of Progress Sitefinity refines AI algorithms for better understanding of customer behaviors, upgrades frontend to .NET 7 for faster performance and expands conversational interfaces to accelerate the delivery of modern digital experiences BURLINGTON, Mass., April 04, 2023 (GLOBE NEWSWIRE) -- Progress (Nasdaq: PRGS), the trusted provider of application development and infrastructure software, today announced the release of Progress® Sitefinity® 14.4. Progress Sitefinity is at the center of Progress’ composable digital experience platform (DXP), which empowers organizations to create personalized digital experiences across multiple digital channels and drive effective digital transformation strategies. As digital interactions become the primary experience that customers have with brands, it is vital to gain a deeper understanding of behavioral patterns and utilize them to enhance digital experiences. The most recent release of Progress Sitefinity facilitates faster delivery of modern digital experiences through refined AI algorithms for improved understanding of customer behavior and segmentation, an upgraded .NET 7 frontend and the expansion of AI-based conversational interfaces with better context sensitivity. Additionally, Sitefinity 14.4 offers extended support timeframes to organizations. “Organizations continue to accelerate their digital transformation initiatives in order to keep their competitive edge,” said Loren Jarrett, Executive Vice President and General Manager, Digital Experience, Progress. “In a world where speed and quality need to go hand in hand, organizations need a partner that removes complexity and brings in stability, connectivity and scalability. With today’s release, we are re-affirming our commitment to be that partner in our customers’ success.” What’s new in Sitefinity 14.4: Expanded journey analytics for better understanding of behaviors: Analysis and visualization of most common paths around key journey touchpoints allow organizations to verify and optimize customer journeys. Refined segment discovery with updated AI algorithms: Updates to content analytics and conversion-based rules result in better audience analysis and help improve relevance of digital experiences and targeting.Sitefinity frontend upgrades to .NET 7: The upgraded decoupled frontend helps improve website performance by...