Entertainment
P&G'S THE NATIVE BRAND LAUNCHES FEATURE-LENGTH "MICROSOAP" TITLED "THE GOLDEN PEAR AFFAIR" AVAILABLE ONLINE NOW, MARKING A NEW CHAPTER IN P&G'S LEGACY OF SOAP STORYTELLING
Native, a clean beauty and personal care brand, P&G Studios, a division of Procter & Gamble, and dentsu Entertainment, a division of dentsu, today announced the official launch of The Golden Pear Affair the first brand co-produced feature-length "microsoap" in the US. Produced by Pixie USA, and directors Kim Miller and Kristen Brancaccio, the microseries delivers a complete, cinematic story in bite-sized episodes designed for the vertical, mobile-first era.
About this update from Procter & Gamble Company (the)
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