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Primaris REIT Announces Appointment of Julian Schonfeldt as Chief Investment Officer
Primaris Real Estate Investment Trust (“Primaris” or the “REIT”) (TSX...
About this update from Primaris Real Estate Investment Trust
[{"type":"text","content":"Primaris REIT Announces Appointment of Julian Schonfeldt as Chief Investment Officer\n\n\n .bwalignc { text-align: center; list-style-position: inside }\n.bwblockalignl { margin-left: 0px; margin-right: auto }\n.bwcellpmargin { margin-bottom: 0px; margin-top: 0px }\n.bwpadl0 { padding-left: 0px }\n.bwtablemarginb { margin-bottom: 10px }\n.bwvertalignt { vertical-align: top }\n.bwwidth100 { width: 100% }\n.bwwidth25 { width: 25% }\n \n\n\n\n Primaris Real Estate Investment Trust (“Primaris” or the “REIT”) (TSX: PMZ.UN) today announced the appointment of Julian Schonfeldt as Chief Investment Officer (“CIO”), effective April 1, 2026.\n \n\n With the significant growth of Primaris’ portfolio over the past few years, and an increasing set of investment opportunities in its expanded portfolio, as well as continued acquisition and disposition opportunities, the appointment of a dedicated CIO further strengthens the management team and enhances focus across the organization. In his role as CIO, Mr. Schonfeldt will oversee Primaris’ investment activities and capital allocation initiatives, including acquisitions, dispositions, portfolio optimization, and investment underwriting. He will work closely with the rest of the executive team to ensure disciplined capital deployment remains aligned with Primaris’ existing clear and focused strategy, and long‑term value creation objectives. One area of particular focus will be surfacing value from the REIT’s substantial excess lands recently made actionable by the departure of Hudson’s Bay. This will include identifying optimal uses, suitable counterparties and partners, as well as evaluating development opportunities, structuring partnerships and executing land sales.\n \n\n “Julian is a highly respected investment professional with an exceptional track record of disciplined capital allocation and strong alignment with Primaris’ corporate culture and values,” said Alex Avery, Chief Executive Officer. “His depth of experience across acquisitions, dispositions and portfolio strategy will be highly additive as we continue to execute on our strategy of owning a growing portfolio of leading enclosed shopping centres.”\n \n\n “I am excited to be joining Primaris and to work wit...