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Pollard Banknote Presents Innovative Solutions to Support Lotteries at its globalXchange Client Conference
Pollard Banknote Presents Innovative Solutions to Support Lotteries at its globalXchange C...
About this update from Pollard Banknote Limited
[{"type":"text","content":"\n\n\n\nPollard Banknote Presents Innovative Solutions to Support Lotteries at its globalXchange Client Conference\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n\n\n\n\n\n\n\nCanada NewsWire\nWINNIPEG, Feb. 18, 2020\n\n\n\nWINNIPEG, Feb. 18, 2020 /CNW/ - Pollard Banknote Limited (TSX: PBL) (\"Pollard Banknote\") is pleased to announce another successful globalXchange client conference which took place from February 12 to 14, 2020. \n\n \n \n\n \nHosted in Scottsdale, Arizona, the 2020 conference brought lottery delegates from North America, Europe, Asia, and Australia together to explore inspiring concepts and concrete strategies that will drive success in their organizations now, and into the future. Gregg Edgar, Executive Director of the Arizona Lottery, welcomed thought leaders from other lotteries to the state, \"Thank you for joining us for a terrific event that will inspire new ways to bring innovation to the marketplace, all centered around making a positive impact in the communities we support. Our partnership with Pollard Banknote spans over 22 years and we're thrilled to have the opportunity to host the globalXchange delegates in our home state.\"\nWith innovation woven throughout the conference agenda, the content centered around Pollard Banknote's three strategic dimensions to support instant ticket growth: outstanding games with extremely successful activations, digital innovations that dominate the evolving lottery ecosystem, and big ideas for lotteries in pursuit of retail excellence.\nDuring the two-day event, lottery representatives enjoyed diverse programming that allowed them to engage with content in a variety of different formats, and gain valuable insights from industry peers and experts. Participants were inspired and challenged by presentations that celebrated lottery success, and panels that shared concrete strategies from reaching new market segments to launching extended play campaigns and understanding the evolution of retail. This comprehensive approach inspired and challenged participants to discover new ways to implement change in their lotterie...