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Pollard Banknote and the Michigan Lottery Celebrate 25 Years of Partnership
Pollard Banknote and the Michigan Lottery Celebrate 25 Years of Partnership Can...
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[{"type":"text","content":"\n \n \n \n Pollard Banknote and the Michigan Lottery Celebrate 25 Years of Partnership\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n WINNIPEG, MB\n \n ,\n \n Nov. 30, 2021\n \n /CNW/ -\n \n Pollard Banknote Limited\n \n (TSX: PBL) (\"Pollard Banknote\") is excited to be celebrating 25 years of exceptional partnership with the Michigan Lottery (\"Lottery\"). Since Pollard Banknote and the Lottery started their collaborative and successful working relationship in 1996, the Lottery has raised more than\n \n $19 billion\n \n in support of the Michigan School Aid Fund.\n \n \n \n \n \n \n \n \n \n Supported by Pollard Banknote, the Lottery has introduced a broad portfolio of outstanding games, effective retail initiatives, and the expansion of the Lottery's ecosystem with the launch of several engaging digital games, as well as the most successful iLottery program in\n \n the United States\n \n . Pollard Banknote also works closely with the Lottery to provide strategic guidance, backed by research, analysis, and insights on all aspects of its programs. As further evidence of Pollard Banknote's commitment to the state, it operates a manufacturing facility in\n \n Ypsilanti, Michigan\n \n , which employs hundreds of staff proudly dedicated to supporting the Lottery.\n \n \n In addition to printing the majority of the Lottery's instant tickets, Pollard Banknote collaborates with the Lottery to grow and strengthen its instant ticket portfolio with well-timed launches of new price points and the integration of novel play concepts, optimal prize structures, innovative printing methods, and digital game play that extends the player experience. From the Lottery's first Cashword ticket which launched in 2001, Pollard Banknote has assisted in growing its core brands—Cashword, Bingo, and Wild Time—to include multiple price points, award-winning games, and popular tie-in apps. Since 2017 the Cashword brand alone has generated more than 12% of all instant game sales.\n \n \n The Michigan Lottery also has introduced its players ...