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MICHIGAN LOTTERY TAKES THE PLAYER EXPERIENCE TO A NEW LEVEL WITH PAC-MAN(TM) OMNI-CHANNEL PROGRAM

MICHIGAN LOTTERY TAKES THE PLAYER EXPERIENCE TO A NEW LEVEL WITH PAC-MAN™ OMNI-CHA...

articlePollard Banknote LimitedJune 9, 20223/company/pollard-banknote-limited/news/michigan-lottery-takes-the-player-experience-to-a-new-level-with-pac-mantm-omni-channel-program
MICHIGAN LOTTERY TAKES THE PLAYER EXPERIENCE TO A NEW LEVEL WITH PAC-MAN(TM) OMNI-CHANNEL PROGRAM

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[{"type":"text","content":"\n \n \n \n MICHIGAN LOTTERY TAKES THE PLAYER EXPERIENCE TO A NEW LEVEL WITH PAC-MAN™ OMNI-CHANNEL PROGRAM\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n \n WINNIPEG, MB\n \n \n ,\n \n \n June 9, 2022\n \n \n /CNW/ -\n \n Pollard Banknote Limited\n \n (TSX: PBL) (\"Pollard Banknote\") is pleased to congratulate the Michigan Lottery (\"the Lottery\") on the launch of its new omni-channel PAC-MAN™ program which, for the first time in the Lottery's history, includes an instant ticket, pull-tab ticket, and online instant game, all of which feature the iconic pellet-eating character. As one of the most recognizable arcade brands with proven success for lotteries throughout\n \n North America\n \n , this program provides unprecedented engagement across all touchpoints and an a-maze-ing experience that will appeal to all Lottery players and PAC-MAN™ fans alike.\n \n \n Pollard Banknote partnered with the Lottery in every aspect of this program – from game concept development to marketing support. The\n \n $2\n \n instant ticket,\n \n $1\n \n pull-tab game, and online instant game were all printed or produced by Pollard Banknote and its related companies. PAC-MAN™ is widely considered the most successful coin-operated game of all time, with estimates that the game has been played more than 10 billion times. It is available under license from Bandai Namco Entertainment America Inc., exclusively through Pollard Banknote as part of its Retro Collection, an ever-growing and diversified selection of recognizable retro brands.\n \n \n The classic PAC-MAN™ theme is evident throughout all elements of the program, with 2D shapes and playstyles that reflect the game's original graphics and play mechanics. On the instant ticket, a top prize of\n \n $30,000\n \n awaits, if PAC-MAN™ progresses from start to finish without running into a ghost, or if the player uncovers a cherry while in the maze! On the pull-tab ticket and online instant game, a player wins by matching three consecutive symbols in ...

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