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PINYA XP Announces Executive Leadership Transition and Strategic Pivot

PINYA XP Announces Executive Leadership Transition and Strategic Pivot.

articlePineapple Express Cannabis CompanyDecember 8, 20253/company/pineapple-express-cannabis-company/news/pinya-xp-announces-executive-leadership-transition-and-strategic-pivot
PINYA XP Announces Executive Leadership Transition and Strategic Pivot

About this update from Pineapple Express Cannabis Company

[{"type":"text","content":"Pineapple Express Cannabis Company n/k/a PINYA XP (OTCID: PNXP) today announced significant leadership changes and a strategic decision to exit cannabis industry operations, as the Company prepares to pursue new opportunities in the coming year.The Company has accepted the resignations of Marc Williams, Chief Operating Officer (COO), and Kevin Jodrey, Chief Cannabis Officer (CCO), effective immediately. Both executives depart with the Company's gratitude for their significant contributions during a transformative period.Mr. Williams brought over 30 years of international business experience to PINYA XP, including his tenure as CEO of Planta Vida SAS where he managed more than 100 hectares of licensed cannabis cultivation in Colombia. His expertise in large-scale operations and emerging technology implementation was instrumental in developing the Company's operational framework and growth strategy.Mr. Jodrey, one of Humboldt County's most respected cannabis experts and an internationally recognized genetics authority, led the development of PINYA XP's Geno-NFT Library. As owner of Wonderland Nursery, and co-founder of The Ganjier certification program, his contributions to the Company's genetic intellectual property protection platform have been invaluable.\"We extend our sincere appreciation to Marc and Kevin for their dedication and expertise during their tenure with PINYA XP,\" said Frank Yglesias, Chief Executive Officer. \"Their contributions have helped build a foundation of innovation that will continue to benefit our stakeholders. We wish them both tremendous success in their future endeavors.\"Strategic DirectionAfter careful evaluation of current market conditions and the Company's strategic options, the Board of Directors has determined that PINYA XP will exit cannabis industry operations. The Company does not see a viable path forward in the cannabis sector at this present time.This decision reflects the challenging regulatory environment, market dynamics, and capital constraints facing the cannabis industry. The Company remains committed to maximizing shareholder value and will announce its new strategic direction following the new year.\"While we are closing this chapter of PINYA XP's journey, we are excited about the opportunities that lie ahead,\" continued Mr. Yglesias. \"After the new year, we will be announcing...

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