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Phunware Announces 2019 Product Deliveries and 2020 Roadmap for Multiscreen as a Service Platform
MaaS Platform Improvements to Maximize the User Experience for Brands and Consumers AUSTIN, Texas--(BUSINESS WIRE)-- Phunware, Inc. (NASDAQ: PHUN) (the
About this update from Phunware, Inc.
[{"type":"text","content":"\nMaaS Platform Improvements to Maximize the User Experience for Brands and Consumers\n\n AUSTIN, Texas--(BUSINESS WIRE)--\nPhunware, Inc. (NASDAQ: PHUN) (the “Company”), a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, today announced key improvements made in its Multiscreen as a Service (MaaS) platform in 2019, as well as the Company’s 2020 outlook.\n\n\nBrands who engage with Phunware receive access to this easy-to-use MaaS platform to better manage experiences and mobile application configurations.\n\n\nPhunware has made several significant improvements and added new product capabilities within our MaaS platform in 2019 that were both highly anticipated and requested,” said Matt Lindenberger, EVP Product and Engineering at Phunware. “We plan to carry that same momentum into 2020, with updates that continue to enhance our platform and bring powerful mobile application and mobile data capabilities to our customers.”\n\n\nModules that received improvements include Location-based Services, Mobile Engagement, Content Management, Analytics and Audience Monetization, which allows brands to engage, manage and monetize their mobile audiences.\n\n\nLocation Based Services (LBS) enhancements included:\n\n\n\nLandmark Routing capabilities added the ability to designate landmarks or points of interest to be included into routing instructions for a better user experience.\n\n\nPositioning technology was enhanced to better handle transitions when navigating outdoor-to-indoor spaces and vice versa.\n\n\nCompass/heading accuracy was improved to create a smoother user experience while navigating.\n\n\nIndoor positioning algorithm enhancements were completed to further improve upon accuracy.\n\n\nSharing features were added for web-based and digital signage-based navigation and wayfinding including text message and email-based sharing of directions. Users can now “take directions with them” as they interact with a kiosk or digital signage device.\n\n\nSample Code Improvements have enabled developers to build experiences around use cases such as walk time estimation, voice prompts for turn-by-turn directions and notifying an end user when they are off of their designated route.\n\n\nEnhanced and more secure APIs and accompanying documentation available here.\n\n\n...