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Bouygues Telecom Deploys Perion's Outmax AI Agent, Reducing Customer Acquisition Costs by 34% and Lowering Campaign Carbon Intensity

NEW YORK & TEL AVIV, May 13, 2026--Perion Network Ltd. (NASDAQ and TASE: PERI), an advanced technology leader solving for the complexities of digital advertising through AI-native execution infrastructure, today announced that Bouygues Telecom, one of France’s leading telecommunications operators, deployed Outmax, Perion’s proprietary AI agent, across always-on campaigns. Bouygues Telecom is a nationwide telecommunications operator serving more than 30 million customers across mobile and fixed s

articlePerion Network LtdMay 13, 20266/company/perion-network/news/bouygues-telecom-deploys-perions-outmax-ai-agent-reducing-customer-acquisition-costs-by-34percent-and-lowering-campaign-carbon-intensity
Bouygues Telecom Deploys Perion's Outmax AI Agent, Reducing Customer Acquisition Costs by 34% and Lowering Campaign Carbon Intensity

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Bouygues TelecomPerioncarbon intensitycontinuous optimizationPerion Network