Press release
Time To Rise™: Stacy's® Pita Chips Partners With Hello Sunshine To Amplify Female Founders
Stacy's® continues its legacy of lifting up female founders by announcing the 2021 Rise Project finalists and launching the FoundedByHer business directory.
About this update from Pepsico, Inc.
[{"type":"text","content":"Stacy's® continues its legacy of lifting up female founders by announcing the 2021 Rise Project finalists and launching the FoundedByHer business directory.\n\n\nPLANO, Texas, Sept. 14, 2021 /PRNewswire/ -- Stacy's Pita Chips is continuing its commitment to helping female founders be found by partnering with Oscar winning actress and producer Reese Witherspoon and the media company she founded, Hello Sunshine, to spotlight the 10 inspiring winners of the 2021 Stacy's Rise Project. New this year, Stacy's is also amplifying founders by launching FoundedByHer.org, an online business directory featuring female founders from across the United States. \nAs a female-founded brand that grew from a sandwich cart to nationwide distribution, Stacy's is building upon its legacy of helping women rise through the Stacy's Rise Project, a grant and mentorship program dedicated to helping women grow their businesses. Earlier this year, Stacy's, with longtime partner Hello Alice, received an overwhelming amount of interest in the Rise Project from founders across the nation with an almost 300 percent increase in applications from years prior. The 10 winners will each receive a $10,000 grant, mentoring from Frito-Lay and PepsiCo leadership, and the opportunity to participate in a speaker series featuring Frito-Lay leadership and notable founders. Perhaps most importantly, they are also welcomed into a built-in community to experience the power of women coming together to lift each other up, celebrate each other's successes, and achieve their dreams. To welcome and amplify the 2021 finalists as well as extend visibility to founders in 2022, the brand is kicking off a partnership with actress and producer Reese Witherspoon and the media company she founded, Hello Sunshine. \n\"I truly believe that when one woman rises, we all rise, and that is why my team at Hello Sunshine and I partnered with Stacy's, beginning with the 2021 Stacy's Rise Project®,\" said Reese Witherspoon, Oscar winning actress, producer and founder for Hello Sunshine. \"This partnership and project are so important because it not only provides essential funding, but also provides unmatched support through mentorship and connections to help female founders take their business to the next level.\"\nHelping Founders Overcome Unique ChallengesTo better understand the unique challenges...