Press release
PepsiCo Awards $100,000 Grant to LifeNome as Winner of Fifth Annual Greenhouse Accelerator Program
New York City-based precision health AI startup provides hyper-personalized insights for health and wellness PURCHASE, N.Y., June 24, 2021 /PRNewswire/ --

About this update from Pepsico, Inc.
[{"type":"text","content":"New York City-based precision health AI startup provides hyper-personalized insights for health and wellness\n\n\nPURCHASE, N.Y., June 24, 2021 /PRNewswire/ -- PepsiCo (NASDAQ: PEP) announced today the winner of its fifth annual Greenhouse Accelerator program: LifeNome, a precision health AI company that leverages data to provide personalized, science-based health and wellness insights and analytics. With the pandemic renewing consumer interest in taking control of their personal health and wellness, PepsiCo focused this year's program on finding emerging, disruptive tech-driven solutions that address consumer needs, such as creative innovations in personalized nutrition and functional foods and supplements. The ten participants in this year's six-month, mentor-guided experience are all changemakers working on breakthrough innovations in this space.\n\n \n \n \n \n \n \n\n \n\"PepsiCo continues to gain incredible value from our work with startups as we focus on AI, data and new technologies to become even more consumer-centric,\" said Daniel Grubbs, Managing Director, PepsiCo Ventures Group. \"Over the years, the Greenhouse program has evolved to support the innovators and entrepreneurs that appeal to changing consumer needs—and none became more apparent than the focus on personal health and wellness brought on by the pandemic.\"\nEach of the 10 Greenhouse Accelerator program finalists from around the world were awarded a $20,000 grant at the start of the program, and as this year's winner, LifeNome will receive an additional $100,000 grant. During their time in the program, LifeNome rebranded and launched 9Moons, an AI-powered tool that provides OB-GYN and nutritionist-backed advice on pregnancy nutrition from pre-conception through post-delivery. \n\"The world of health and wellness is changing rapidly thanks to emerging technologies,\" said Antonio Tataranni, SVP, R&D and Chief Medical Officer, PepsiCo. \"With this year's program focusing on disruptive technologies and sciences, we've seen a fascinating glimpse of where consumers are headed and how technology will further enable innovation in health and wellness. I'm inspired by all ten finalists and am excited to apply our learnings from the program as we continue to advance our thinking in this space.\"\nLifeNome was chosen as this year's winner by a committee of leaders wi...