Sports
MOUNTAIN DEW® BAJA BLAST® Steps Up to the Plate as the Official Soft Drink of Major League Baseball
As Spring Training warms up, Mountain Dew® Baja Blast® is swinging for the fences and joining Major League Baseball as the Official Soft Drink sponsor – bringing its iconic tropical lime flavor to ballparks and watch parties nationwide.
About this update from Pepsico, Inc.
[{"type":"text","content":"Mountain Dew Teases New Product Incentive Program Set to Launch During the 2026 MLB Season","length":90,"tagName":"p","attribs":{}},{"type":"text","content":"PepsiCo's Gatorade® Also Renews Long-Standing MLB Partnershipto Extend Relationship Through Four Decades","length":114,"tagName":"p","attribs":{}},{"type":"text","content":"PURCHASE, N.Y., Feb. 19, 2026 /PRNewswire/ -- As Spring Training warms up, Mountain Dew® Baja Blast® is swinging for the fences and joining Major League Baseball as the Official Soft Drink sponsor – bringing its iconic tropical lime flavor to ballparks and watch parties nationwide.","length":287,"tagName":"p"},{"type":"image","alt":"MOUNTAIN DEW® BAJA BLAST®","displaySize":"","headline":null,"caption":"MOUNTAIN DEW® BAJA BLAST®","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":330,"url":"https://media.zenfs.com/en/prnewswire.com/9eb6ad9e3883668e33ded15897827195"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/oLBVMSNUpXDKyWCZtFvwSg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTU4MjtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/9eb6ad9e3883668e33ded15897827195","width":400,"height":330}},"href":"https://mma.prnewswire.com/media/2916486/MOUNTAIN_DEW_BAJA_BLAST_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":""Mountain Dew Baja Blast brings the same electrifying energy to baseball that fans feel with every sip of our tropical citrus soda – whether it's at first pitch, during a seventh‑inning stretch, or in the middle of a late‑game rally," said Mark Kirkham, Chief Marketing Officer, PepsiCo Beverages U.S. "As the official soft drink sponsor of MLB, we're excited to fuel fans' passion for the game all season long."","length":444,"tagName":"p"},{"type":"text","content":"As part of the partnership, Mountain Dew will roll out a season-long promotion tied to the biggest home runs in the game. The 'Get a Baja for a Blast' program will turn long-distance home runs into product rewards, with more details coming soon at BajaBlastHomeRuns.com. Fans are encouraged to check back for more details and sign up for updates as the season leads off.","length":383,"tagName":"p"},{"type":"text","content":""Mountain Dew has always shown up where fans are most passionate, and this relationship i...