Press release
Innovators Wanted: PepsiCo Greenhouse Accelerator Juntos Crecemos Edition Returns with Renewed Focus on Food and Beverage Start-Ups
PepsiCo invites businesses to apply for its mentorship program and a chance to receive up to $120,000 in business grants PURCHASE, N.Y., March 6, 2024

About this update from Pepsico, Inc.
[{"type":"text","content":"PepsiCo invites businesses to apply for its mentorship program and a chance to receive up to $120,000 in business grants\nPURCHASE, N.Y., March 6, 2024 /PRNewswire/ -- Today, PepsiCo, Inc. (NASDAQ: PEP) announced the return of its Greenhouse Accelerator Program: Juntos Crecemos (Together We Grow) Edition – a collaborative program that provides funding and pairs breakthrough start-ups with PepsiCo experts to help grow their businesses. For the second consecutive year, this edition of Greenhouse Accelerator will focus on elevating high-potential Hispanic-owned CPG food and beverage startups that demonstrate the promise of transforming the industry with snacks and beverages that are better for people and the planet.\n\n \n \n \n \n \n \n\n \nAccording to the U.S. Hispanic Chamber of Commerce (USHCC), Latino businesses generate $800 billion for the U.S. economy yearly1, but they have the potential to generate much more if provided greater access to business-critical resources. Programs like the Greenhouse Accelerator Program are providing businesses with the training and access to capital needed to continue to strengthen the U.S. economy.\nStarting today, aspiring food and beverage businesses engaged in the creation or sale of consumer goods on a national scale can submit their applications for the Greenhouse Accelerator: Juntos Crecemos Edition program. This initiative is part of pep+ (PepsiCo Positive)'s transformation agenda, aiming to foster a more circular and inclusive value chain. To apply, visit https://greenhouseaccelerator.com/juntos-crecemos-applications/.\nPepsiCo will choose eight promising businesses from the applicant pool to receive a $20,000 grant and join the five-month mentorship program to address their specific business challenges, including brand development, scaling technology, business model development, product optimization and go-to-market strategy.\n\"We are so excited to launch year two of the program to be a catalyst of growth for emerging Hispanic-owned ventures in the food and beverage industry,\" said Esperanza Teasdale, Vice President & General Manager, Hispanic Business Unit, PepsiCo Beverages North America. \"Last year's program was a reciprocal exchange of learning. Mentors provided mentees with invaluable business advice, and the mentees provided a thoughtful approach to their respective business...