Business
PENN Entertainment Announces Partnership with Monumental Sports & Entertainment for Market Access in Washington, D.C.
ESPN BET Becomes Proud Sports Betting Partner across entire Monumental enterprise, including the Washington Capitals, Washington Wizards, and Washington
About this update from Penn Entertainment, Inc.
[{"type":"text","content":"\nESPN BET Becomes Proud Sports Betting Partner across entire Monumental enterprise, including the Washington Capitals, Washington Wizards, and Washington Mystics\n\n\n WASHINGTON & WYOMISSING, Pa.--(BUSINESS WIRE)--\nPENN Entertainment, Inc. (“PENN” or the “Company”) (Nasdaq: PENN) announced today that its wholly-owned subsidiary PENN Sports Interactive, LLC has entered into a long-term partnership with Monumental Sports & Entertainment (MSE). Under the multi-channel agreement, and subject to regulatory approvals, PENN secures online market access for ESPN BET in Washington D.C., and ESPN BET also becomes a sports betting partner of Monumental and its teams, including the Washington Capitals (NHL), Washington Wizards (NBA), and Washington Mystics (WNBA).\n\n\n“We are thrilled to join forces with PENN Entertainment and align with ESPN BET, a leading brand across the sports and entertainment landscape,” said Jim Van Stone, President of Business Operations and Chief Commercial Officer at MSE. “This partnership furthers our collective commitment to offering fans unique, cutting-edge experiences that reflect the future of sports entertainment, with ESPN BET’s innovative platform adding a new layer of engagement for our fans, both inside and outside the arena.”\n\n\n“We are proud to partner with Monumental Sports and its teams to unite the energy of D.C. sports with our world-class platform,” said Aaron LaBerge, Chief Technology Officer, PENN Entertainment. “This deal expands our footprint in the region, further connecting ESPN BET with one of America’s most passionate sports communities. Our presence alongside the Capitals, Wizards and Mystics positions ESPN BET at the center of the action where sports, technology, and fan experience converge.\"\n\n\nAs part of the agreement, ESPN BET will work closely with MSE to enhance the fan experience through a multi-channel, integrated marketing partnership. The collaboration will include prominent in-arena and media components, including features in Capitals and Wizards game broadcasts on Monumental Sports Network (MNMT). In addition to custom broadcast integrations, the partnership provides:\n\n\n\nIP Rights for MSE, Capitals, Wizards, and Mystics for both ESPN BET and Hollywood Casino at Charles Town Races\n\n\n\nIn-Arena and TV-Visible Signage\n\n\n\nOut-of-Home Advertising\n\n\n\nCommerc...