Business
Peloton x Beyoncé Return With Largest Artist Series Ever
Partnership to Provide New, Multilingual Three-day Fitness Experience 10 HBCU Fitness Facilities to Benefit from the Partnership NEW YORK, Oct. 18, 2021
About this update from Peloton Interactive, Inc.
[{"type":"text","content":"Partnership to Provide New, Multilingual Three-day Fitness Experience\n 10 HBCU Fitness Facilities to Benefit from the Partnership\n\n\nNEW YORK, Oct. 18, 2021 /PRNewswire/ -- Peloton (NASDAQ:PTON), the world's leading interactive fitness platform and Beyoncé, the most-nominated female artist in GRAMMY® history, announced today the newest installment of the Peloton x Beyoncé Artist Series launching October 19th, Peloton's most extensive Artist Series to-date. The Peloton x Beyoncé Artist Series will offer 72 hours of powerful content, 17 classes over a three-day period with content streamed globally from Peloton Studios New York and the new Peloton Studios London. The Peloton Artist Series is one of the brand's most anticipated events, with interest going far beyond Peloton's over 5.9 million members across the globe.\n\n \n \n \n \n \n \n\n \nThe newest chapter of the iconic Peloton x Beyoncé Artist Series explores the relationship between our inner and outer power, how we harness motivation and source our strength with inspiration from the world around us, and from within. Members will be motivated to expand their minds and challenge their bodies to the iconic Beyoncé tracks that make their inner power shine. With her trademark strength and intention, Beyoncé emboldens the Peloton community and beyond to find their own purpose from the world around them, come together in the spirit of inclusivity and step into their individual definition of power.\nTo complement the live programming, daily on-demand classes will allow members to curate a well-rounded Peloton x Beyoncé experience at their own pace and convenience across nine modalities including Cycling, Tread, Tread Bootcamp and off-equipment offerings such as Strength, Barre, Stretching, and an Outdoor Run and Walk -- making the series accessible for anyone with no hardware necessary. This powerful lineup will include classes in three languages, English, German and Spanish, a first for Peloton. The global event kicks off with a Two-for-One Ride live from the new Peloton Studios London. Every Peloton x Beyoncé Artist Series class can be accessed on the Peloton App which new Members can try for a free 30-day trial period.\nAdditionally, Beyoncé and Peloton will expand their social impact partnership by providing the fitness facilities of 10 Historically Black Colleges and Unive...