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Vicon Markerless enables Dreamscape VR experience

Vicon Markerless enables Dreamscape VR experience.

articleOxford Metrics PlcMarch 28, 20254/company/oxford-metrics-plc/news/vicon-markerless-enables-dreamscape-vr-experience
Vicon Markerless enables Dreamscape VR experience

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[{"type":"text","content":"\n\n28 March 2025\nOxford Metrics plc\n \n(\"Oxford Metrics\" or the \"Group\")\n \nVicon's new markerless system enabling Dreamscape Immersive's latest VR experience\n \nNew location-based VR technology to launch at Dreamscape's Geneva flagship store in partnership with Swiss research partner, Artanim\n \nOxford Metrics plc (LSE: OMG), the smart sensing and software company servicing life sciences, entertainment, engineering and smart manufacturing markets, announces that Vicon, its motion capture division, will be powering Dreamscape's latest Location Based Virtual Reality (\"LBVR\") experience, with its recently launched Vicon Markerless system.\nFor Dreamscape, markerless motion capture can now provide a more true-to-life adventure than any other immersive VR experience by allowing more free-flowing movement and exploration without the need for markers and less user gear. Bringing smoother user journeys, this technological upgrade also has a major impact on staff operations and will ultimately facilitate Dreamscape's international locations rollout.\nLocated exclusively at their flagship store in Geneva, this new technology will be implemented across all industry sectors where Dreamscape is active including Entertainment, Education and Corporate solutions.\nEntitled 'The House of Wonders', the new six person, markerless and multimodal LBVR experience has been created in partnership with Audemars Piguet, the Swiss haute horlogerie manufacturer. 'The House of Wonders' experience delves participants into the hidden depths of enchanting workshops, where they meet a cast of passionate artisans and participate in the creation of a mechanical marvel. The VR technology bringing the experience to life was developed in collaboration with Artanim, the Swiss research institute.\nImogen O'Connor, Oxford Metrics CEO commented on the collaboration: \"Hot off the heels of our markerless launch, it's great to announce that our innovative technology will be powering Dreamscape's latest VR experience. Collaborating with Dreamscape on this project offered Vicon a unique opportunity to continue our work with a world leader in Location Based Virtual Reality and demonstrates the value of our markerless motion capture technology. This is only the beginning. Vicon's system is a first-of-its-kind platform for markerless motion cap...

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