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NIS Holdings Corp. (OTC: NISC) is ready to announce that its subsidiary, Alpha Dynamic Group Inc., has completed the development of its integrated web site and loyalty platform, concluded the bulk of market research and implementation of legal formalities, and started finalizing agreements with customers from the restaurant and retail industry who wish to participate in the Earn IQ reward program.
Earn IQ is a highly-flexible marketing solution that will allow consumers to purchase items either online or in-store from participating retailers in the robust Earn IQ network and earn points based on their total bill. Consumers will be able to aggregate the points they have earned into a reward point exchange account and redeem them at any time either online or in-store for products or services at any Earn IQ retailer within the Earn IQ network. All the transactions will be made with the use of a single card, available both in physical form and via our custom designed smartphone apps.
Alpha Dynamic will initially launch the Earn IQ program in the NY, NJ, and CT Tri-State area with a focus on the restaurant and retail sector. Alpha Dynamic aims to direct its initial efforts towards obtaining customers in districts that are selected through the most cutting edge and comprehensive market research techniques. Reward programs are now established, continuing to grow in popularity and a critical part of both the product and service industries, which gives the Earn IQ reward program significant potential for rapid growth.
Alpha Dynamic unveiled its business model in April of 2011 with the intention to develop and supply innovative marketing solutions to the US retail market.
President of NIS Holdings Nikolaos Mangas stated that, "The team at Alpha Dynamic has worked tirelessly to develop and introduce fresh solutions to the loyalty platform. During the beta testing of the program we are going to install our technology in several locations. We are also in serious talks with a number of retailer associations and expect to conclude further agreements in the weeks to come, while being on target to conclude rolling out a substantial amount of new merchant agreements.”
Vice President, Niko Papavasilopoulos added,"We are thrilled to be on the verge of our initial launch of the Earn IQ rewards program. The Earn IQ website is all set to host the majority of our services and we are enthusiastic about entering into our pilot test phase. We look forward to working with our merchant partners to identify key benefits and practical deployment for this new style of building loyalty and creating a new stream of customers for their businesses.”
About NIS Holdings Corp.
NIS Holdings Corp. is a public holding company with its common stock currently traded on the over-the-counter (OTC) markets, under the ticker symbol NISC. It is registered in Carson City, Nevada and headquartered in the New York City. The Company specializes in the acquisition of firms in profitable markets with high-potential and capable of achieving sustainable growth. NIS Holdings provides professional support for its consolidated subsidiaries through operational business management, financing, and controlling activities. The Company targets three key business sectors: the customer loyalty management market, the gift card industry and the marketing consulting industry.
About Alpha Dynamic Group, Inc.
Alpha Dynamic Group, a subsidiary of NIS Holdings, is a provider of loyalty marketing solutions focused on the retail industry which helps businesses better understand the needs of their target groups by mapping the entire chain of customer loyalty activities from account management and management of redemption processes, to the implementing of advertising campaigns.
Issued by NIS Holdings Corp.
For further information in this release please contact Mrs. Vasiliki Anagnostou at NIS Holdings, Corp. on tel.: 212-6881007, e-mail: investors@nisholdings.com
This document was produced by and the opinions expressed are those of NIS Holdings Corp. as of the date of writing and are subject to change without obligation to update. It has been prepared solely for information purposes and for the use of the recipient. It does not constitute an offer or an invitation by or on behalf of NIS Holdings Corp. to any person to buy or sell any security. Any reference to past performance is not a guide to future performance. The information and analysis contained in this publication have been compiled or arrived at from sources believed to be reliable but NIS Holdings Corp. does not make any representation as to their accuracy or completeness and does not accept liability for any loss arising from the use hereof.
This release may contain forward-looking statements, including, without limitation, statements containing the words "believes", "anticipates", "expects", "intends", "plans", "seeks", "estimates", "may", "will", "could", "stands to" and "continues", as well as similar expressions. Such forward-looking statements may involve known and unknown risks, uncertainties and other factors which might cause the actual results, financial condition, performance or achievements of NIS Holdings Corp., or industry results, to be materially different from any historic or future results, financial conditions, performance or achievements expressed or implied by such forward-looking statements. Given these uncertainties, the reader is advised not to place any undue reliance on such forward-looking statements. These forward-looking statements speak only as of the date of publication of this document. NIS Holdings Corp. expressly disclaims any obligation to update any such forward-looking statements in this document to reflect any change in its expectations with regard thereto or any change in events, conditions or circumstances on which any such statement is based, unless required by law or regulation.
