Business
NXP and Hawkeye Target Rapid Growth in Chinese Automotive Radar Market
NXP signs investment and strategic collaboration agreement with Hawkeye, experts in 77Ghz radar - a key technology for safe, autonomous drivingSHANGHAI,
About this update from Nxp Semiconductors N.v.
[{"type":"text","content":"NXP signs investment and strategic collaboration agreement with Hawkeye, experts in 77Ghz radar - a key technology for safe, autonomous drivingSHANGHAI, China, April 17, 2019 (GLOBE NEWSWIRE) -- NXP Semiconductors N.V. (NASDAQ:NXPI), a market and technology leader in 77Ghz radar solutions, has announced a new strategic collaboration and investment agreement with Hawkeye Technology Co., Ltd, a company at the forefront of the Chinese automotive radar sector. Hawkeye will offer its deep 77Ghz expertise, a team of highly qualified engineers and a state-of-the-art lab complex within Southeast University in Nanjing, China. Together, the two companies will form a reference design collaboration that leverages the top engineering talent at Southeast University and NXP's longstanding radar expertise, to create NXP-based reference designs for the Chinese automotive market.China's automotive radar sensor market is growing at nearly 2 times the world market rate.1 Current automotive market analysis projects that by 2020, radar technology will be in 50% of all newly produced cars.2 These robust appraisals are driven in part by the China New Car Assessment Program (C-NCAP), which mandates the further implementation and innovation of radar in safety-related applications such as blind spot detection, automatic emergency braking, front and rear cross traffic detection and precise environmental mapping.NXP is a pioneer and market leader in RFCMOS-based 77Ghz automotive radar sensors, a key technology in the next phase of the advanced driving assistance roadmap. This leading-edge technology will continue to develop to address the detection and classification of vulnerable road users, full and surround view applications and the ultimate solution; imaging radar, which could in time replace more expensive and bulky technologies. NXP is building on the success of its radar sensor and S32 processing portfolio and its large scale commercial implementations by partnering with top engineering talent in China.\"The collaboration with Hawkeye is evidence of NXP's confidence in the Chinese market and our determination to continuously invest in the country,\" said Kurt Sievers, President of NXP Semiconductors, \"Innovators in automotive, like Hawkeye and Southeast University, have become the driving force for the transformation of China's automotive industry. ...